Guidance Systems

We just barely understand the human mind and human behavior, and yet we’re building technologies and businesses that shape our lives in dramatic and fundamental ways. Military robots that have already taken the ethics of war out of human hands. Addiction specialists who are building the neuroscience of habit into apps. Children’s television producers who are trying to use their shows to build better values into their young audience. These are guidance systems, and this series reveals the powerful, occasionally beneficial, and often shortsighted ways in which they’re making our choices for us. Produced in partnership with shift.newco.co

Go to the profile of Jacob Ward
Jacob Ward

Technology correspondent for NBC News. Berggruen Fellow at Stanford’s CASBS program. Former editor-in-chief of Popular Science. http://www.jacobward.com