What is wrong with ads in 2018

Sapioit
Sapioit
Published in
3 min readMar 16, 2018

Advertising is based on people spending time, but they’re not helping people make more money to spend.

So it’s a catch-22:
(A) You can’t spend more time on the internet to find the cheapest product tailor-suited to your need. That is because you don’t have the time but have the money.
(B) You do get the time to spend more time on the internet to find the best offer. That is because you don’t have a job that keeps you too busy making money.

Finding the cheapest tailor-suited product for your needs means spending the time and effort to do that. And since facebook&co base their models on keeping people more on the sites, those people don’t get to work as much.

Money can be use to buy more expensive products by literally paying someone else for the time and effort needed for finding better alternatives.
Instead of keeping them less on the sites, while helping them make more money, the sites keep them more time on the sites.

So they make less money by having less time to make money. So less money can be spent on products, less of which can be spent on advertising to get people to buy those products. This leads to a short-term gain and long-term tremendous loss.

Bad advertising leads to corruption.

It’s basic economics, really. The less you make, the less you can spend on things you don’t need as much, even if they’d be nice to have!

On the other end of the spectrum you have a ultra-efficient system of generating profit, which is used by people to do one of two things:
(A) Make things more efficient for everybody (because that means for themselves too)
(B) Leisure, with the mention that leisure is a form of keeping things from becoming gradually less efficient, if done correctly.

Such a system leads to:
- High levels of transparency (which means truth-telling and less lying, too)
- Less corruption (caused by lack of lying and using those resources to a better use)
- Less offense taken (less whiny people)
- Stricter following and enforcing of the rules (because they are not mere bureaucracy, but are optimized to utmost efficiency)
- And a much higher speed of progress, which in term feeds back into the system and makes it more efficient yet again!

If applied to a small company, the system can give it a stable yet quick growth, allowing it to (more or less literally) trample over the competition.

If applied to a tiny/small country, the system could possibly give it economic supremacy in a short time while also offering:

- Military independence and a strong military to defend the country
- Strong police to defend the settlements and population
- Strong healthcare to have the people produce more
- Strong education to have country become more efficient
- Strong transportation to remove and lower bottlenecks
- Strong leisure and morals (taught through the education system and enforced by the rest) to combat the degradation of the systems

All of this leading to the supremacy of said structure while compared to the others.

Now, there are two major problems that must be overcome, for such a thriving company or state to be born: Might And Magic! And that sounds like fiction, but magic is just science we do not yet understand, so let me explain.

The two problems are:
- People use their time and effort to make money they don’t need, to buy things they don’t need, to please people they don’t care about.
- People are not motivated, not educated properly, and pretty much punished instead of being helped. Both on the scale of countries, and individuals.

Each of said problems have deep implications, so I’ll explain them and explain solutions for each of them, in future articles.

One last thing…

Hope you liked it. If you did, please give me some 👏 by clicking that button below. It helps other people find this. Thank you!

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Sapioit
Sapioit
Editor for

Continuous Learner, Polymath, Programmer, Web Designer, Web Developer, Software Developer, Gamer. On the journey of becoming Entrepreneur and Hustler.