Best Mobile Application Management (MAM) Software in 2024

In a world that’s truly mobile-first, organizations are increasingly using mobile device systems for business operations. Workspaces are no longer confined to just desktops and laptops. A diverse fleet of smartphones and tablets is employed in dynamic work environments. Moreover, the penetration of these devices in personal lives has also witnessed a significant increase.

The love for mobiles has brought a wave of the BYOD (Bring Your Own Device) trend. It allows people to use their personal devices for work and avoid carrying separate work devices, enabling businesses to save on IT infrastructure costs.

However, the flip side to this love for mobiles is the challenge for IT admins to manage and secure company assets, applications, and business data stored on devices. This is where Mobile Application Management software came in.

What is Mobile Application Management (MAM) Software?

MAM software is a tool used by IT teams to manage various applications on company-owned and personal devices. With the emergence of the BYOD trend, MAM software became instrumental to enterprise mobility with the containerization of personal and work apps on the same device. MDM and MAM software differ from each other, as the latter allows administrators to control the entire device, and the former provides control over selected work-related applications on the device.

But what does ‘managing applications’ entail? MAM tools allow IT administrators to approve, distribute, and update necessary business apps over the air on devices used for work purposes. It can remove apps and wipe all associated corporate data from devices without any user intervention.

This article lists the best mobile application management solutions available in 2024.

Best Mobile Application Management Software for Enterprises in 2024

1. Scalefusion MAM Software

Scalefusion is a leading Unified Endpoint Management (UEM) solution provider that offers an extensive mobile application management solution within its device management suite. With granular application control and automated deployments, upgrades, and configurations, it has proven to be the most suitable solution for organizations’ complex MAM challenges.

Leveraging Scalefusion’s MAM feature, businesses can empower corporate-owned and personal devices to function productively and securely in a work environment. The MAM offering extends to all types of operating systems, including Android, iOS, macOS, and Windows.

Unique Feature:

Scalefusion allows users to enroll iOS devices using their managed Apple IDs. Apple ID-based enrollment creates an extensive scope for managing work apps on iOS devices, which was previously limited. With data separation through Apple ID-driven enrollment, mobile application management gets more fine-tuned and secure for employee-owned iOS devices.

Scalefusion’s solution also hosts an exhaustive Windows App Catalog with over 500 third-party apps. Businesses can deploy them seamlessly across Windows devices through the Scalefusion dashboard.

Key Features:

• Silent app installation, update, and removal
• Manage apps over the air (OTA) for groups/devices.
• Allow and block-lists of applications
• Configure update frequency and track app usage
• Play Store / Play for Work Apps
• Apple Volume Purchase Program
• Apple Business Manager and Android Enterprise sync
• Automated third-party app patching

Pros:

• Improves visibility with comprehensive reports on each application and its usage.
• Prevents data copy from work apps to personal apps
• Multiple enrollment methods

Cons:

• Access to application management is included in the UEM package
• No separate mobile app to access MAM.

Pricing:

• Plans start at $2 per device per month (billed annually)
• 14-day free trial is available, along with a free demo

2. Ivanti App Management

Ivanti is a Unified Endpoint Management software provider with multiple product suites, including app management capabilities. It seeks to develop software solutions to continually simplify complex IT challenges. Ivanti MAM software equips IT managers to control and manage applications on managed and unmanaged devices. It allows them to curate a list of authorized apps and limit user access to them.

Unique Feature:

Ivanti’s MAM solution is integrated with a Mobile Threat Defense (MTD) feature that provides cloud-based protection for applications and devices. It identifies and remediates phishing attacks, blocks malicious web links, and offers threat intelligence analysis in real time.

Key Features:

• Dynamic allowed and denied lists
• Remote app deployment and updates
• Application archiving
• Privilege management
• On-demand change requests
• License management

Pros:

• Easy to separate business apps from personal apps on devices
• Provides secure access to work applications
• Can centralize user files

Cons:

• MAM software comes bundled with Ivanti UWM (User Workspace Management) Suite
• UI needs an upgrade
• Occasional time lag between application pushes and deployment
• Steep learning curve

Pricing:

• Customized quotes are available on request through the website
• 30-day free trial is available

3. Applivery

Applivery offers a robust Enterprise Mobility Management (EMM) platform. It empowers more than 4000 organizations worldwide with Mobile App Distribution and Device Management (MDM & MAM) services. Its Mobile Application Management Tool (MAM Tool) helps organizations control the complete lifecycle management of applications on Apple and Android devices. It automates app management and allows advanced configuration of this automation to suit diverse organizational needs.

Unique Feature:

Applivery MAM allows users to configure a virtual private network (VPN) specifically for applications. It enables web-based restrictions on application download and usage, offering an additional security measure to IT teams.

Key Features:

• Silent installation, configuration, and updates
• Remote removal of applications
• Create custom business app catalogs
• Approve and deny apps automatically based on updates or through the API
• App deployment automation from CI & CD platforms
• Prevent users from uninstalling selected applications
• Application reports and analytics

Pros:

• Admins can closet and define app-level policies
• Eliminates the need for public app stores to circulate in-house apps

Cons:

• Limited customization options for the dashboard
• Pricing structure is expensive for larger teams
• Application analytics can be more detailed

Pricing:

• Basic plan starts from $2.14 (approx) per device per month
• App distribution is available as an add-on starting from $52.31 (approx)
• Free trial is available

4. Appaloosa

Appaloosa offers MAM software that enables firms to manage apps on company-owned and personal devices while balancing security and privacy. Work containers can be created using Appaloosa MAM to separate work and personal apps. Its IT admin dashboard makes BYOD management a breeze. Appropriate BYOD usage and security policies can also be set and routinely updated to protect corporate data from internet threats.

Unique Feature:

Appaloosa offers integration with Bitrise, which allows clients to build custom apps and automate testing using Bitrise’s mobile app development tools. These apps can then be published using Appaloosa’s dashboard.

Key Features:

• Deploy iOS and Android apps
• Remote app configuration
• Silent app updates and wipe
• BYOD security policies
• Self-onboarding
• Setting passcode requirements
• Intuitive dashboard

Pros:

• Responsive customer support
• Works best for a large number of user
• Easy app distribution for a client without using AppStore and Play Store

Cons:

• Device-sorting options can be improved
• Challenges in navigating the web portal
• Apps need to be manually downloaded when renewing security certificates

Pricing:

• The basic plan starts from $2.12 (approx) per device
• 14-day free trial is available

5. SOTI

SOTI is an innovative SaaS solution that focuses on developing inventive software to minimize the cost and complexities in EMM. It has supported organizations in managing and simplifying their mobile operations for over two decades. Its leading EMM product, SOTI One, hosts a flexible application management solution. The solution automates key app management tasks for BYOD and COPE devices.

Unique Feature:

Package Studio, a free app by SOTI, allows IT admins to create packages that compress installation instructions and multiple files that can be directly installed in a single package. Compressed packages distribute the software and data faster over low-speed network connections.

Key features:

• Remote app installation and distribution
• SOTI Identity — a centralized, cloud-based authentication and authorization service
• Application catalogue
• Application removal and over-the-air data wipe
• Advanced configurations
• Update scheduling

Pros:

• Supports a multi-OS environment
• Easy to onboard & off-board devices
• Seamless permission controls

Cons:

• Lack of support documents
• Time sync on devices stops if the SOTI server is offline.
• Report customization needs improvement

Pricing:

• Contact the sales team through the SOTI website for pricing
• 30-day free trial is available

Why Businesses Need Mobile Application Management Software

• Better BYOD management — MAM software allows business apps to run smoothly and securely on an employee’s personal device. It gives IT admins complete control over the work containers on personal devices to ensure business apps are productively and appropriately used without infringing the privacy of the user’s private apps and data.
• Improved security — MAM software enhance the security of work apps and devices. They enable IT teams to create whitelists and blacklists. Whitelists consist of approved applications that are safe to use, whereas blacklists consist of applications that can present potential threats. Using MAM software, IT teams can allow access to only safe apps and block the installation of harmful ones on company devices or the work containers of personal devices. This secures company data and applications from cyber threats. Moreover, it prevents unauthorized access to apps by setting specific permission controls.
• Increased efficiency — Repetitive tasks of deploying, updating, and uninstalling apps from all devices in the organization are completely automated by MAM software. A single dashboard or console allows administrators to carry out these tasks on all devices at once. This minimizes manual effort and saves time for organizations. MAM software also simplifies third-party app management without involving outside app stores or services.

Choose the Right MAM for Your Mobile Devices

As business mobility increases and new work settings such as BYOD emerge, the use of innovative management solutions becomes imperative. The MAM software listed above offer a seamless mechanism for monitoring and managing apps on devices employed in business operations. You can simplify application management and control while maintaining the privacy of personal information on BYOD devices. They offer a variety of benefits, secure organizational data, and minimize IT teams’ time and manual effort.

Availing of the best MAM software for your business depends on several factors, such as the number of devices, operating systems, user licenses, security requirements, etc. You can assess the compatibility of the listed solutions with your needs by booking a demo or starting a free trial. Investing in the right MAM software can be your leap toward boosting productivity and operational efficiency.

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