Email Marketing

The Immersive Marketing Experience

A short story about creative marketing strategy, refreshing data capture techniques, and email…

Sells Like Teen Spirit : How GenZ Will Shape The Future of Email

Driving Wantedness

With the expansion of global internet access, the maturation of communication technologies, and advancement in the collection, storage, and visualization of data, an ‘Engagement Economy’ has emerged — where everyone and everything is connected and marketing faces disruption and transformation…

Sherlock Holmes And The Case of The Abandoned Cart

“Data! Data! Data! …I can’t make bricks without…

The Red Planet : Powerful Customer Experiences Created With Data At The Center

LA VIE EN REDSHIFT

With the rise of big data storage, super-boosted processing speeds, and the evolution of analytical tools to match, information no longer exists as a…

Don’t Let Big Emails Cost You Big Sales

Despite what they tell you in Texas: bigger is not always better — at least when it comes to email. Sidebar: during my three year tenure as an Austinite, I was very disappointed to learn that not all toast in Texas is Texas Toast. I know, I know — I was just…

The ABC’s of Moving to Cloud Email Templates

Welcome to the Future