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Native Advertising
SimpleReach
The #1 way to measure and improve content ROI
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Native Advertising
Janelle Elfar
in
SimpleReach
Aug 30, 2018
Snapchat CPMs and programmatic evolutions — New York Times gets personal — Branded Content Benchmarks for June 2018
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5
Janelle Elfar
in
SimpleReach
Aug 30, 2018
The World Cup’s content competition — Surveying the content landscape post-GDPR — YouTube or bust for teens
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11
Janelle Elfar
in
SimpleReach
Aug 30, 2018
TV and digital measurement convergence — Hot or Not in organic engagement — Surprising decline of favorite marketing…
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7
Janelle Elfar
in
SimpleReach
Aug 30, 2018
Kellogg’s goes all-in on video — More platform algorithm changes — Branded content benchmarks updated for May
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Janelle Elfar
in
SimpleReach
Jul 6, 2018
Are big brands coming back to YouTube? — New study on purpose-driven content marketing — Net-A-Porter cracks content…
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Janelle Elfar
in
SimpleReach
Jul 6, 2018
Sharpie inks a huge content deal — Square’s content moonshot — New branded content benchmarks for April 2018
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Janelle Elfar
in
SimpleReach
Jul 2, 2018
Conde Nast winning at video — No two publishers monetize alike — P&G’s agency moves
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1
Janelle Elfar
in
SimpleReach
Jul 2, 2018
Guess who the 4th biggest source of referral traffic on the internet is? — What Refinery29 and Barstool Sports have…
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1
Janelle Elfar
in
SimpleReach
Jul 2, 2018
The NBA scores an assist on content marketing — Branded content goes GIF — Publishers pick a lane on monetization
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Janelle Elfar
in
SimpleReach
Jul 2, 2018
Tapping into minority audiences with content — “Craft” brand storytelling — Facebook’s terrible, horrible, no good…
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