Skilfinity

Over the years, we have found from our personal experience, in a B2B setup, top-of-the-funnel is a crucial foot-in-the-door. Such content…

Google’s 3rd party cookies ban delayed until 2023 — the delay in the timeline reiterates the need to build companies’ first-party data.

Experts estimate that the global advertising market will be valued at over $769 billion by 2024.

Content in the form of motion pictures has in recent times trumped all other kinds. From social media (TikTok, Instagram, YouTube) to OTT…

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Short-form user-generated content has radically changed how we consume entertainment, and TikTok plays into a lot of these current trends…

In the world of hyper-speed, dramatic scale-ups and connectivity, social media can now be categorised as a mature marketing channel…

Life has changed drastically due to the coronavirus crisis, and people do everything to keep each other safe, with routines being…

Based on the emerging trends (not all are essentially new, but most definitely will continue to impact the course for marketers in the…

In this post, we are going to list 8 tips on how to promote your evergreen blog posts much after they are published.

Thus one can easily conclude that China can be a complex market for any business to enter due to the number of cultural, behavioural, and…

As the busy schedules took over and all our time-related priority went towards our esteemed clients, we have not been able to keep up with…

According to data revealed in a new report, YouTube drives 37% of all mobile web traffic.

The month of July brought in few enhancements from the search engine and social media space. Let’s have a look at some of the key updates…

June saw some new developments in the field of digital marketing: advertisement formats and measurement methods to assess user engagement…

May was an interesting month for Digital Marketing as Facebook and Google came up with new features for marketers. While Twitter was seen…

It is an exciting time to be a marketer — the digital world is evolving every second and it is much like spending every day in a digital…

The Internet is evolving fast and every now and then we have been bombarded by catchwords (or phrases) that hardly make any sense to our…

“Right now, with social networks and other tools on the internet, all of these 500 million people have a way to say what they are thinking…

Aren’t there ample materials online which talk about how to generate traffic to your website? What is different in this one? Why should I…

The year of 2018 is turning out to be quite eventful for us Marketers..especially everyone who is in the digital space! March hit us hard…