We’re now in your iOS Messages app!

Mostafa Elhefnawy
Super.com
Published in
3 min readOct 2, 2018

Millions of users have interacted with SnapTravel over conversational interfaces such as SMS, Facebook Messenger, WhatsApp, RCS, and Alexa. Today, we’re ecstatic to launch on Apple Business Chat! Business Chat is Apple’s new platform to allow big brands to communicate with their customers directly through the Messages app. Just like personal chats, a user can initiate a conversation with us on their iPhone and resume it on their iPad, Mac, or even Apple Watch.

The Messages app is where 1+ billion iOS users out there interact with their friends and family every day. We already allow those users to interact with us through SMS. Allowing those same users to interact with us through Business Chat will augment their experience as it will let us provide them with a much richer, interactive experience.

Conversational commerce

At SnapTravel, we fundamentally believe customers should be able to chat with businesses and conduct commerce over chat. In fact, we’ve built our entire business around conversational commerce.

By creating a delightful experience over conversational interfaces we drive millions of dollars in hotel bookings every month for millions of users around the world. We do that by using the right blend of chatbot, human agent, and user interface (UI). Business Chat’s experience allows us to provide a much richer experience — compared to SMS — for that blend to happen smoothly.

How it works

As an iOS user, it’s now easier than ever to interact with us through messaging. Unlike SMS, there is no need to type in your phone number! Here’s how it works:

  1. You go to our website and provide your travel city and dates.
  2. Tap on the “Chat with Messages” button.
  3. It will open up your Messages app and start a conversation with SnapTravel.
  4. You send a message to get started.
  5. You are presented with the best hotel deals!
  6. You can then book using Apple Pay or a credit card.
  7. At any point in time, you can type ‘agent’ or ‘help’ to be connected with a live human agent 24/7/365 in under 1 minute.

It’s that simple!

In addition, users will be able to easily start a Business Chat conversation with us through Spotlight search.

Starting a conversation through Spotlight Search.

Privacy

The Business Chat experience is especially valuable for our users whom privacy is top of mind since they won’t need to share with us any private details like name, phone number, etc… until they decide to book with us! We strongly believe in giving our users the choice to share their private information with us or not. It’s an exciting time in the world of conversational commerce. We look forward to seeing how our users interact with us over Business Chat.

Tap here to try the experience now on your iOS device!

Who is SnapTravel?
SnapTravel is the leader in conversational commerce. By creating a delightful experience over conversational interfaces (SMS, Messenger, WhatsApp, Alexa, Apple Business Chat) we drive millions of dollars in hotel bookings every month for millions of users around the world. Advanced natural language processing allows customers to interact with an intelligent bot the same way they would chat with a friend, enabling them to find and book the perfect hotel for their stay. The service is also backed by human agents who are available 24/7. SnapTravel raised $9.2M USD from leading VC’s and is one of the fastest growing e-commerce startups in the world.

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