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Brand Strategy
Spotted
Spotted is the definitive data resource on brands and celebrities — giving brand marketers the confidence and competence to make informed celebrity-based decisions.
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Brand Strategy
Tyler Cumella
in
Spotted
Jun 21, 2017
4 Things to Analyze When Developing a Celebrity Partnership
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Tyler Cumella
in
Spotted
Jun 12, 2017
What Is Influencer Marketing? Not Celebrity Endorsement
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Tyler Cumella
in
Spotted
Jun 12, 2017
A New Era of Brand Awareness Metrics Has Arrived
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Tyler Cumella
in
Spotted
Jun 12, 2017
Monkey Business: The Scientific Evidence Behind Celebrity Fascination
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Tyler Cumella
in
Spotted
Jun 12, 2017
Bursting the Bubble: Influencer Marketing Is Not Authentic
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Tyler Cumella
in
Spotted
Jun 12, 2017
Celebrity Seeding: Brands Will Either Adapt or Fall Behind
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