The Summer School in Football Stadia Management has been an amazing experience for me and my…
THE INTERNATIONAL SPORT BUSINESS SCENARIO: PREMIER LEAGUE LIGHT YEARS AHEAD OF THE OTHERS
The Summer School in Football Stadia Managament gave me the oppurtunity to meet Magda Pozzo who proposed a strategy to overtake the standard idea of corporate hospitality. She saw the stadium as incubator of innovation. Hospitality can be considered as a meeting place for…