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The Human Factor in Data Analytics

Futuristic movies often feature a computer that thinks for itself, processing volumes of data…

Singles Day Global Shopping Festival — The Magic of Double 11 Gala

Why do we need to use Data Analytics?

No matter what industry your business is in, there are challenges in the path of achieving business goals. The first priority in any business is obtaining the initial customers, and then growing the customer base though brand awareness and marketing. Understanding…

Voice of Customer: Ski Apps Comparison

There’s an app for everything now. Movie theaters have apps, theme parks have apps, and even sports have apps, such as skiing. There are many apps related to skiing, from ski trackers to snow-reporting software, all at your finger tips. If you do find the time to go ski­ing, there are a…

Turn CX Data Into Actionable Insights

Measuring Customer Experience (CX) via customer sentiment and Net Promotor Score is great, but these indicators do not provide insights on actions you can take to improve results. Front line workers and their managers need CX insights that shed light on items that…