Suku 🟢 Recap of Q2 ’22

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Suku

8 min readJul 6, 2022

Greetings Suku citizen,
I hope you’re doing fantastic.

The second quarter of the year is gone, and what a ride it’s been!
Our team and community grew significantly; our ecosystem won an outstanding award, we launched a new brand identity, gained new partners, sponsored noteworthy events, and much more.

In this piece, we’re excited to share the aforementioned and other remarkable things we achieved during a memorable Q2 ‘22. As usual, there is a lot to go through. So let’s get started with the biggest news of all, our roadmap expansion, or what we call internally — Suku 2.0.

Alejo Escrivá
Head of Growth @ Suku

Suku’s Next Horizon: Fueling Web3

At Suku, we’re big believers in decentralization and Web3, and our mission has always been bringing adoption to Web3 and leveraging blockchain technology to connect participants in new ways. As the world changes around us, our direction continues to adapt and evolve to serve that mission better.

During our journey of creating Web3 tools, engaging with brands and users, and creating NFT and metaverse solutions, we realized that the state of Web3 is currently far from ideal. Among other problems, Web3 is fragmented and siloed, slowing network growth. Experiences often lack sufficient incentives or are too complex, slowing down adoption. These are just a few of the many challenges Web3 needs to overcome to achieve mainstream adoption.

We see these challenges as an excellent opportunity for Suku and feel urged to tackle them because what we are building today is likely to be the foundation for the next generation of the internet.

That is why we have expanded our horizon focus on improving these areas within Web3 that we believe will significantly impact the Web3 ecosystem as a whole: NFTs, gaming, the Metaverse, and DeFi.

At Suku, we aim to create an ecosystem that interconnects web3 communities, that powers unique experiences, and utility and provides simple tools to better onboard users into Web3. All powered by SUKU.

🟢 Read the full announcement >

Suku. Refreshed.

For us, it was critical to embody the enhanced direction and more ambitious objectives in our brand identity. Heraclitus said that “the only constant is change.”Well, we’ve grown, and that growth required an evolution.

We welcome you to the new Suku brand!

What it symbolizes

Suku is all about connecting Web3 through an ecosystem—our commonplace, fostering unity and the connection of all worlds—and fueling it through tools, infrastructure, and shared incentives.

Some of us like to think about the Suku Orb, a green sphere—commonly associated with new and promising beginnings—as a symbol of union. Others say the Suku green flame has now evolved into a fully lit green sun.

The Orb, a dynamic and flexible element, will be a fundamental part of our identity throughout marketing and communications, and we can’t wait to continue exploring ways to use it.

We also created a color palette that inspires and illuminates with a complementary color scheme that provides dynamism, which we like to think about as a decentralized palette, and incorporated dynamic gradients as an extra element of the Suku universe.

New face. New Website.

If an expanded roadmap and a complete rebrand were not enough to get you excited, worry not; there’s more. We’ve also launched phase one of our new website, with an entirely new look and feel to embody the latest version of Suku.

In the coming weeks, we’ll continue deploying the website’s subsequent phases, and the current site will evolve into a beautiful, impactful, and educating resource for everything Suku.

🟢 Check out our website >

New Ecosystem Partners

Suku is an ecosystem with a shared economy — powered by SUKU — that brings Web3 communities together by providing them with simple yet powerful tools to collaborate, unlock utility, and grow sustainably.

We’re thrilled to welcome these five amazing partners into our ecosystem, with many more to come:

Consensus22 was lit 🔥

This year Suku was a main sponsor of the world’s biggest and longest-running event in the Web3 scene, Consensus 2022, The Festival for the Decentralized World!

Hosted in Austin, one of America’s most vibrant and creative cities, between June 9–12, Consensus 2022 delivered on its promises of being a unique festival covering all sides of crypto, web3, and the Metaverse.

NFT collection created with the *textmeNFT photo booth, by InfiniteWorld*

Consensus brought an estimated 15K visitors, and we welcomed thousands of them to our booth with a smile, a staggering McLaren, InfiniteWorld’s textmeNFT photo booth, plenty of swag (that people went insane with), and an extensive team excited to educate and share our enthusiasm for what we’re building.

*Some of the Suku & InfiniteWorld members that made Consensus possible 👏*

Consensus allowed us to connect with a large and diverse community of blockchain, crypto, and web3 enthusiasts and explain who we are, what we do, and why it matters. We’re proud of the venture, the decision to be among the main sponsors, and choosing this event for the launch of Suku 2.0.

Almost 12K on-chain wallets

One of the first steps to getting into Web3 is creating and funding a wallet. Once a user holds a funded wallet, it becomes a web3 citizen, ready to unlock value in an ecosystem. The more wallets holding tokens, the more extensive the network grows and the more valuable that ecosystem becomes.

We’re thrilled to be closing Q2 with almost 3x more on-chain holders, web3 citizens, and Suku community members than in Q1. Let’s go!

180M SUKU tokens allocated to InfiniteWorld to augment Web3 adoption

InfiniteWorld is a crucial piece in our mission to help create a frictionless, interoperable, and decentralized Web3. The synergistic opportunities for Suku and InfiniteWorld are significant. Therefore, we are confident this is a great time to give InfiniteWorld a powerful tool to augment utility and enhance decentralization on their systems through SUKU.

We are very excited about the opportunities this new phase will open to both Suku and InfiniteWorld.

🟢 Read the full announcement >

InfiniteWorld: Best white label NFT marketplace solution

On June 21, NFT.NYC hosted the 2nd Annual NFT Awards, with 18,456 votes received and sponsored by OpenSea, among others. InfiniteWorld won the award for ‘Best white label NFT Marketplace creation platform.’ Freaking huge!

Congratulations to the entire InfiniteWorld team! You’re rockstars, and we’re proud and honored to have you in our ecosystem.

Discord is poppin’ — Almost 3K Members

The Suku Discord server has reached a significant milestone: three thousand active members!

To celebrate, we hosted a treasure hunt. Our new Head of Community, Thomas McLaughlin, organized and joined the virtual gathering where we chatted about Suku and InfiniteWorld, answered FAQs, played some fun games, and gave out some fabulous prizes. Thank you to every member of this huge squad!

If you haven’t yet joined our discord server, now is a great time.

🟢 Join the Suku Discord now >

Non-stop community growth

You, our community, are essential to us. On the one hand, in Q2, our community team grew significantly. Our new Head of Community, Tom McLaughlin, built an incredible team of CMs (you’re ⚡️) that significantly improved our communication and responsiveness. On the other hand, our brand awareness efforts are also bearing fruit. The number of new members joining all across our channels has been accelerating.

Still, we aim to build an ecosystem of millions, so there’s a lot of room to grow. Hang on tight; we’re just getting started.

🟢 Join the conversation >

Suku sponsored the Hedera22 Hackathon

Suku sponsored the Hedera22 Hackathon, the first-ever Hedera smart contract-focused hackathon with over $500,000 in prizes. At Suku, we challenged hackers to develop an NFT+DeFi product/solution. Seventeen teams applied to the Suku challenge, and two teams were chosen to be rewarded.

🟢 Check out our challenge >

Suku at NFT.NYC

Consensus was lit, but so was NFT.NYC! Yonathan entertained the audience in the “Connecting the Physical and Digital World in Retail with NFTs” panel, sharing insights on the next generation of e-commerce.

🟢 Watch the recording >

Other events

Live telegram AMA with the Suku community, June 16 / AMA with the CoinEx Spanish community, June 30 / Suku NFT Treasure Hunt, May 31.

🟢 Watch the June 17th AMA recording >

Final comments

We believe Web3, the decentralized internet owned and ruled by us, the users, can significantly improve human experience and commerce. But the space is still in its early stages and full of challenges.

The growth of Web3 will hinge on solving these challenges, and we believe that Suku, an ecosystem that fosters connections between communities, a neutral and unbiased economy that unlocks utility, and easy-to-use solutions to thrive in the space, can play a significant role.

We’re optimists. The future is bright for Web3. But for that, we need it to become more connected, decentralized, inclusive, interoperable, and united. We’re here to get there faster and have fun in the process, and we’ll likely remember Q2 2022 as a meaningful time in our journey.

Looking forward, Suku is primed to keep building, delivering value, and growing even faster, leaving us truly enthusiastic about our road ahead. This time, maybe even more than ever before.

Thanks for being with us on this journey,
The Suku 🟢 Team

About Suku

Suku is on the mission to accelerate the adoption of real Web3. To get there, we’re creating an ecosystem that interconnects web3 communities, that powers unique experiences, and utility, and provides simple tools to better onboard users into Web3. All powered by SUKU 🟢.

By creating an ecosystem with shared incentives for all web3 communities, Suku is fostering a space of collaboration and interoperability like never seen before in Web3.

Keen to learn more?

Head over to our Discord server or Telegram chat. We’re here to help you onboard!

Join us