Product Roadmap for 2018
Last year was really productive for us, and we plan to continue our product expansion this year. Here’s what we plan to accomplish (organized by quarters)¹:
[Now Avaliable] Debit Card Issuance
This will allow platforms to issue white-labeled debit cards.
Today we are announcing white labeled debit card issuance for individual and business accounts.medium.com
[Now Avaliable] Interchange Processing
Platforms can now fund user accounts with cards or send disbursements back to user’s cards. Read more here:
Today we are announcing support for interchange processing, for both debit and credit transactions via credit or debit…medium.com
Behavioral Science powered Savings Wallet
We are building a savings wallet that will motivate individuals to save money. We are primarily focused on using dopamine feedback loops as a reward pathway to accomplish this. More on this here:
Most successful consumer-facing products succeed not only when they solve a basic need, but also when they are able to…medium.com
[Now Avaliable] Crypto Wallets
I want to start off by saying that crypto currencies are highly speculative. Having said that, people are buying crypto currencies and we want to help them buy these currencies responsibly. So we are building a responsible crypto product that accounts for individual’s income and savings while investing in crypto currencies.
Today we are launching our first Crypto Wallet for Bitcoin with the goal to make buying and selling crypto currencies…medium.com
Earlier this year we launched a Bitcoin Wallet. We learned a ton from it, and today we are adding support for Ethereum…medium.com
We are also working on robo-advisor APIs so that individuals can invest in our indexed funds.
[Now Avaliable] Loan Origination and Servicing
This product requires a great amount of compliance, UI, and behavioral science work. For this reason, we want to make sure we get this right the first time. This has taken some time, but should have this in beta soon.
We are finally announcing our much-anticipated loan origination and servicing product. This product is currently…medium.com
[Now Avaliable] UIaaS products (loans, card management, KYC)
Bank Logins UI was our first UIaaS product. This year we plan on adding Loan Origination and Servicing, Critical Card management and KYC management UIs as well. Read more here: https://docs.synapsefi.com/docs/issuing-public-key.
Developers using our direct deposit products usually need to get deposit agreements esigned from the end users. So we are building an esign workflow that would allow developers to manage all the esigns from our API. It will be built on top of ethereum and IPFS.
Behavioral Science powered Debit Card (“Smart” Debit Card)
We want to do a smart debit card, that analyzes people’s existing transaction histories. Based on that information, we will build intelligent spending limits for various variable spends (coffee, groceries, etc.). This will allow individuals to save a little more money and also keep them safer from card fraud.
Behavioral Science powered Credit Card (Credit Card 2.0)
Just like the debit card, the credit card will have all the intelligent limits. On top of that, the cashback rewards would be given to the users at a savings event, instead of a spending event. With this, our goal is to change how people are rewarded for using credit cards today.
To learn more about our behavioral science products and their motivations, I would recommend reading this
Our goals for this year may seem ambitious, but there is no doubt in my mind that we will be able to pull this off.
Here are some of the goals we accomplished last year²:
Today we are announcing new updates to our computer vision stack!medium.com
Automation is instrumental in helping Synapse scale. Rather than hiring a large back-office work force, we’ve been able…medium.com
Today I am very excited to announce Insto; our instant account opening tool. With Insto we wish to solve three major…medium.com
When we launched our name change, we also announced a new banking partnership. With the new partnership came our…medium.com
We are releasing a new product, Bank Logins UI; a simple user interface built on top of our Bank Login API. See demo…medium.com
We have been hard at work at our account aggregation stack and today we are announcing several improvements to the…medium.com
Solving bill pay is an important piece of the puzzle to build out a full stack deposit product. So today we are…medium.com
This year we have been hard at work building out a full stack deposit product. In the spirit of that effort, today we…medium.com
 We will keep on updating this blog post throughout the year, as we continue making progress on these goals.
 Actually we did more, but we did not blog about everything. Also last year we were about 15 people. Now we are 40, and growing.
Originally published at Synapse’s Blog on Jan 19, 2018.