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How to personalize marketing campaigns — without violating GDPR

How to personalize marketing campaigns — without violating GDPR

Europe’s General Data Protection Directive went into effect on May 25, 2018, but a recent research by Demandbase showed that 23% of…
Go to the profile of Yvonne Koleczek
Yvonne Koleczek
3 easy to apply personalization recipes for B2C companies

3 easy to apply personalization recipes for B2C companies

Find out how a B2C company can get started with website personalization quickly through some easy to implement examples.
Go to the profile of Yvonne Koleczek
Yvonne Koleczek
3 easy to apply personalization recipes for B2B companies

3 easy to apply personalization recipes for B2B companies

Find out how a B2B company can get started with website personalization quickly through some easy to implement examples.
Go to the profile of Yvonne Koleczek
Yvonne Koleczek
How to improve the performance of your social media marketing campaigns with personalization

How to improve the performance of your social media marketing campaigns with personalization

It’s impossible to have a business without a social media presence these days. Most likely, you are getting some social media referral…
Go to the profile of Yvonne Koleczek
Yvonne Koleczek
Case study: How Sprinklr uses Unless to improve UX and ad performance

Case study: How Sprinklr uses Unless to improve UX and ad performance

Sprinklr.co is on a mission; turn homes and offices into little, green oases to make the concrete jungles we live in greener — one plant at…
Go to the profile of Yvonne Koleczek
Yvonne Koleczek
2017 Retrospective: How Unless became a Personalization Engine

2017 Retrospective: How Unless became a Personalization Engine

With 2018 approaching, it’s time to look back at the milestones reached. Read about the most important features Unless introduced in 2017…
Go to the profile of Yvonne Koleczek
Yvonne Koleczek
Website Personalization: How to pick the right personalization type based on your company’s needs

Website Personalization: How to pick the right personalization type based on your company’s needs

TL;DR: A recent study by Evergage Inc. revealed that only 30% of the surveyed companies are satisfied with the personalization efforts of…
Go to the profile of Yvonne Koleczek
Yvonne Koleczek
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