5 Websites I Use To Outrank and Outearn My Blog Competition
A quick and dirty guide to some of my favorite online tools
I use five specific websites to outrank, outflank, and outearn my blog competition.
These four sites allow me to:
- See golden opportunities others miss
- Copy lucrative strategies
- Get a sneak peek into my competitor’s strategy room
When I say competitors, I’m generally talking about giant websites with thousands of articles and millions of monthly page views. Websites I can’t compete with head-to-head.
They loom across the valley as my digital Goliaths.
These are the four “slingshot” websites I use on my portfolio of websites to take them down.
SimiliarWeb
SimilarWeb is a website that allows you to see the traffic numbers, tech stack, top keywords, and content marketing strategy of any site. This information can be incredibly useful when trying to outrank your competition.
Here’s how I use SimilarWeb to stay ahead of the curve.
First, I take a look at the tech stack of my competitors. This gives me an idea of what technologies they’re using and how they’re implementing them. If I see something that I like, I’ll try to replicate it on my own site.
Similarly, if I see something that I think could be improved, I’ll make a note of it and try to implement a better solution on my own site.
Next, I take a look at the top keywords for my competitors. This helps me understand what keywords they’re targeting and how they’re ranking for them.
Based on this information, I’ll adjust my own keyword strategy accordingly.
Other things I can learn:
- What categories do they go after?
- What’s their traffic distribution? (Paid, organic, etc)
Free Alternative: If you don’t want to pay for SimliarWeb, you can find most of this information by manually searching for and studying your big competitors.
Ahrefs
When it comes to SEO, most people focus on the big, visible keywords that get a lot of traffic.
However, these keywords are also generally highly competitive, making them difficult to rank. That’s why I like to focus on finding hidden gems: small keywords with little to no competition that can still drive significant traffic to my website.
And Ahrefs is my go-to tool for finding these keywords.
Ahrefs has a comprehensive database of keywords that I can use to find terms that are relevant to my niche but don’t have a lot of competition.
This allows me to get my website ranked for these keywords and start driving traffic without having to fight tooth and nail for every position.
In addition, Ahrefs also provides valuable insights into the search intent of these keywords, so I can ensure that I’m creating content that will actually meet the needs of my target audience.
This is one way how I use Ahrefs to find invisible keywords with little to no competition:
- Head over to the Keywords Explorer tool inside of Ahrefs.
- Enter a seed keyword. For this example, I’m going to use the keyword “get traffic.”
- Once you’ve entered your seed keyword, click the search icon (magnifying glass).
- Ahrefs will then present you will many keyword phrase matches and questions.
- Filter these possible keywords by keyword difficulty and search volume (I almost always go for terms with a 0 difficulty score).
All in all, Ahrefs is an invaluable tool for any SEO strategy.
Free Alternatives: Ahrefs does offer a free keyword search tool. You can also use tools such as AnswerSocrates and Keyword Sheeter.
SearchResponse.io
I’m a big fan of using keyword research tools to help generate ideas for articles.
And one of my favorite tools is SearchResponse.io. It’s a free tool that allows you to quickly generate “People Also Ask” and “People Also Search For” questions from Google.
I find it especially helpful when I’m looking for ideas for new articles.
I simply enter a broad topic into the search bar, and then SearchResponse.io populates a list of related subtopics. From there, I can choose a subtopic that looks promising and start writing.
I’ve found that SearchResponse.io is an invaluable tool for content ideation.
Using the website, I find almost everything I need to make a full article outline.
H-SuperTools
If you’re looking for a one-stop shop for all your SEO needs, look no further than H-Supertools.
This website offers a variety of free resources that can help you boost your ranking on search engines and drive more traffic to your website. For example, the site’s keyword research tool helps you find high-profit keywords that you can target to improve your SEO.
And if you’re struggling to generate content, the site’s AI writer can help you create unique, engaging content quickly and easily.
Best of all, these resources are completely free to use.
I’ve been super impressed with the AI writer. You can write entire articles paragraph by paragraph. However, if you’re looking for a more robust AI writer that generates long-form content, you can’t go wrong with Jasper for blog posts.
I use Jasper for most of my larger projects on all my websites.
But for short bursts of content — even an entire article — the free ai writer for H-Supertools is a great alternative.
Canva
After I study my competitors with SimliarWeb, use Ahrefs for keyword research, run my topic through SearchResponse.io, and generate content with Jasper and H-Supetools, I still need images.
For all of my images, I rely on Canva.
While I’ve started to combine Canva with Jasper Art (AI image generation), I still use Canva to size my images, combine them with text, and apply some finishing touches.
I also use Canva for:
- YouTube thumbnails
- Book covers
- Infographics
- Slides
- Screenshots
- Videos
Best of all, you can probably do everything you need completely for free.
Final Thoughts
There are a ton of other online tools I use (not an affiliate link), including WordCounter, Grammarly, MozBar, and DeapMarket.
Thanks for reading!
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- How I Make $5,000 Each Month With Quiet Over-Employment
- How To Dominate a Niche With Content Velocity
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