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The Big Book of Marketing Mistakes
Unadulterated lessons from mistakes made as I experiment, fail, succeed and grow as a marketer
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Mistake #3: Spending Money on Automation Before Spending Time Doing Things That Don’t Scale
Mistake #3: Spending Money on Automation Before Spending Time Doing Things That Don’t Scale
“Growth solves (nearly) all problems”. These words from Sam Altman from Y Combinator continue to inspire founders and early stage startup…
Tejaswi Raghurama
Aug 19, 2017
Mistake 2: Writing content without learning how your customers talk
Mistake 2: Writing content without learning how your customers talk
According to a study by CEB, 90% of B2B businesses have turned to content marketing to get access to buyers in the early stages of the…
Tejaswi Raghurama
Aug 16, 2017
Mistake 1: Launching marketing campaigns without using UTM parameters
Mistake 1: Launching marketing campaigns without using UTM parameters
“Insanity is doing the same thing over and over again and expecting different results.”
Tejaswi Raghurama
Aug 15, 2017
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