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The Book Mechanic
Down-and-dirty growth strategies for commercial writers and creators, with a blue collar work ethic, and a no-nonsense voice.
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Headlines
Kathy Widenhouse
in
The Book Mechanic
May 24, 2022
What Goes on a Back Cover of a Book?
Back-of-the-book content moves readers place your book on their…
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53
1 response
Kathy Widenhouse
in
The Book Mechanic
Jan 6, 2022
Does Your Headline Do Its Job?
It’s a short bit of text, but it’s got a big responsibility
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85
1 response
Kathy Widenhouse
in
The Book Mechanic
Dec 21, 2021
The 4 U’s Formula Ain’t Just for Copywriting
Use it to write headlines that pull in readers
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224
Kathy Widenhouse
in
The Book Mechanic
Feb 28, 2021
Write a Headline With Just 6 Words
The first three and last three can pull in readers
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170
1 response
Kathy Widenhouse
in
The Book Mechanic
Aug 25, 2020
Write a Better Headline When You Answer One Simple Question
You can get tied up in knots with headline…
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440
3 responses