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The Core Message
Communication strategy & tips for anyone who wishes to win allies, inspire teams, and raise funding
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Pitching
Andrew Yang
in
The Core Message
Oct 12, 2021
How an Outsider from France Convinced TDK CEO to Put $50 Million into Startups
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56
Andrew Yang
in
The Core Message
Apr 5, 2021
How to Tell “Strategic” Stories About Your Company: Part 1
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72
Andrew Yang
in
The Core Message
Mar 29, 2021
How to Show Your Product Vision
No, saying “I’m a product visionary” doesn’t work. There are better…
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4 responses
Andrew Yang
in
The Core Message
Mar 23, 2021
The Three Perspectives of Startup Storytelling
Storytelling is a key skill for entrepreneurs. But have…
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Andrew Yang
in
The Core Message
Feb 20, 2021
The Anatomy of a Founder Story
Let’s dissect the founder story, reveal its “anatomy”, and look at how…
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86
Andrew Yang
in
The Core Message
Feb 3, 2021
How to Show You’re “Worth Investing In”
No, saying “I’m someone worth investing in” does NOT work.
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Andrew Yang
in
The Core Message
Jan 19, 2021
A Client Trashed Our Work, and It was the Best Thing to Happen
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2
Andrew Yang
in
The Core Message
Jan 14, 2021
Why So Many Smart People Suck at Presenting (and How to Avoid It)
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Andrew Yang
in
The Core Message
Jan 4, 2021
Rhetorical Tools for Startups: Framing Your Way to Success
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Andrew Yang
in
The Core Message
Dec 18, 2020
How to Write an Awesome One-Liner for Your Company
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