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The Facebook Strategist
News and insights on the world’s most powerful social media, advertising, and content platform.
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Social Media
Dillon Baker
in
The Facebook Strategist
Jan 12, 2017
Facebook May Have Just Ushered in a New Era for Mobile Video
Facebook is undermining its revenue model with its new approach to video, but it could pay off in the long run.
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340
3 responses
Joe Lazer
in
The Facebook Strategist
Nov 28, 2016
Facebook’s Algorithm Has Unprecedented Power. Here’s How We Need to Respond
This is about way more…
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102
2 responses
Dillon Baker
in
The Facebook Strategist
Nov 16, 2016
Is Facebook in Danger of Becoming the Next Taboola?
Fake news is already damaging Facebook’s reputation. Could it also hurt the company’s bottom line?
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68
Dillon Baker
in
The Facebook Strategist
Nov 2, 2016
Platform Push: How Big Changes From Facebook, Snapchat, and Pinterest Will Affect Marketers
If recent moves from Facebook, Snapchat, and Pinterest are any indication, platforms are going to keep taking…
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43
2 responses
Contently
in
The Facebook Strategist
Oct 19, 2016
The Future of Media and Marketing Is Video
“I think video is a mega trend, almost as big as mobile.”…
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136
2 responses
Dillon Baker
in
The Facebook Strategist
Sep 14, 2016
The Future of the Internet Isn’t the Web
We’re all going to have to operate within walled gardens. It’s just a matter of being as powerful as possible once you’re inside.
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6
Dillon Baker
in
The Facebook Strategist
Sep 14, 2016
Blurred Lines: Inside the Rise—and Failure—of Influencer Marketing
Influencer marketing is more popular than ever, but it has a serious disclosure problem.
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1
Dillon Baker
in
The Facebook Strategist
Sep 14, 2016
Making Sense of Facebook’s Two Latest Algorithm Changes
Facebook’s definition of informative content is literally “anything that informs you.”
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Dillon Baker
in
The Facebook Strategist
Sep 13, 2016
Facebook Isn’t a Social Network Anymore
It’s a content network.
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11
2 responses
Joe Lazer
in
The Facebook Strategist
Jun 22, 2016
Did Facebook Just Deliver a Crushing Blow to Native Advertising?
An innocuous Facebook tag could destroy your favorite publication’s bottom line.
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4