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The LeoScope
Expertise From Leo Burnett’s Thought Leaders
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Leo Burnett
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The LeoScope
May 4, 2018
The Unsexy Middle Ground
Leo Burnett Chicago EVP, Head of Planning, Nic Chidiac discusses how agencies…
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Leo Burnett
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The LeoScope
Feb 7, 2018
Altering the Shopper Experience With AR
How brands are delighting, surprising and serving consumers…
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101
Leo Burnett
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The LeoScope
Jan 31, 2018
On Building a Successful Strategy
Leo Burnett Chicago Strategy Director Ariel Tishgart shares her…
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106
Leo Burnett
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The LeoScope
Nov 6, 2017
Why the Holiday Shopping Season Is Year-Round
Consumer behavior has shifted and the path to purchase…
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1
Leo Burnett
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The LeoScope
Oct 16, 2017
How Retailers Can Level Up by Applying Gaming Innovations
VR and AR aren’t just for playing around…
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14
Leo Burnett
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The LeoScope
Oct 11, 2017
7 Takeaways From the ANA’s Masters of Marketing Conference
Nic Chidiac, Leo Burnett’s EVP, head of…
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Leo Burnett
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The LeoScope
Oct 2, 2017
5 Qs With John Vanderploeg: The Important Role of Statistics & Data in a Creative Company
With a focus on providing more relevance to consumers and more effective solutions for clients, Leo Burnett has…
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Leo Burnett
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The LeoScope
Jul 24, 2017
Brand Trust Is Both a ‘What’ and a ‘Why’
Even new players can earn consumer trust right out of the…
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10
Leo Burnett
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The LeoScope
Jul 7, 2017
Creativity Builds Your Brands. Here’s How Technology Makes Them Stronger
Leo Burnett Chief Marketing…
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65
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Leo Burnett
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The LeoScope
Jun 26, 2017
R.I.P. the Native Mobile App, 2008–2017
Apps are responsible for changing the world, but their days…
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3 responses