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The LeoScope
Expertise From Leo Burnett’s Thought Leaders
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Leo Burnett
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The LeoScope
May 4, 2018
The Unsexy Middle Ground
Leo Burnett Chicago EVP, Head of Planning, Nic Chidiac discusses how agencies…
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Leo Burnett
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The LeoScope
Feb 7, 2018
Altering the Shopper Experience With AR
How brands are delighting, surprising and serving consumers…
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101
Leo Burnett
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The LeoScope
Jan 31, 2018
On Building a Successful Strategy
Leo Burnett Chicago Strategy Director Ariel Tishgart shares her…
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106
Leo Burnett
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The LeoScope
Oct 11, 2017
7 Takeaways From the ANA’s Masters of Marketing Conference
Nic Chidiac, Leo Burnett’s EVP, head of…
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Leo Burnett
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The LeoScope
Oct 2, 2017
5 Qs With John Vanderploeg: The Important Role of Statistics & Data in a Creative Company
With a focus on providing more relevance to consumers and more effective solutions for clients, Leo Burnett has…
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2
Leo Burnett
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The LeoScope
Jul 7, 2017
Creativity Builds Your Brands. Here’s How Technology Makes Them Stronger
Leo Burnett Chief Marketing…
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65
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Leo Burnett
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The LeoScope
May 17, 2017
Five Ways to Turn Around a Client Relationship in Distress
Here’s some advice from Leo Burnett EVPs…
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1
Leo Burnett
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The LeoScope
May 1, 2017
More Data, More Problems? Why Data Isn’t Always the Answer
In the rush to analyze the numbers, there’s…
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8
Leo Burnett
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The LeoScope
Apr 6, 2017
Nerdy Is the New Sexy: How Adobe Is Giving Us the Tools to Transform Creativity
Leo Burnett’s SVP…
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5
Leo Burnett
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The LeoScope
Mar 30, 2017
How Voice Technology Is Changing the Way Brands Talk to Consumers
As sight and touch give way to voice…
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3