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The Needle

We want to share our process of building DULO with you. Join us on this journey of building a lean mean business machine. We will be documenting our thoughts and experience while doing so.

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Marin Gerov in The Needle

Aug 15, 2017

DOUBLE F CLOTHING

THE DULO SHOW || EPISODE 10

Julian Samarjiev in The Needle

Apr 3, 2017

Origins #5 — Branding

The thinking behind our brand name and logo

Previously, we shared some learnings from our first trip to Bulgaria where we met with manufacturers and experts from the textiles industry. It was time to start thinking about what we are…

Julian Samarjiev in The Needle

Mar 29, 2017

Origins #3 — The Trip

The rubber hits the road.

We landed on the weekend. Before going into the week with the appointments we scheduled from Amsterdam, we used the time to meet with friends who are in the apparel industry and hear an insider’s perspective, as well as…

Julian Samarjiev in The Needle

Mar 27, 2017

Origins #2 — Trip Back Home

Going back, to go forward.

We had the idea, but we weren’t quite familiar with the market. Next logical step was to do some research and especially look into shirts that are not made from traditional cotton, but rather synthetic…

Julian Samarjiev in The Needle

Mar 25, 2017

Origins #1 — Origins

For context, this is the first blog post from a series we are starting, in which we are going to be documenting our journey of building an apparel business.

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Julian Samarjiev in The Needle

Mar 25, 2017

Building an apparel business in 2017

Today we begin the story of how we figure out the apparel industry. We’re just starting. We don’t know shit. We just want to put our product out in the world.

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