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Our top seven reasons why newsletters are important for publishers

Our top seven reasons why newsletters are important for publishers

Both for news outlets and independent writers
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Newsletter Wizards
Making audience research quick and scrappy

Making audience research quick and scrappy

Last week, the Newsletter Wizards joined forces with Faye Teng at the Lenfest Local Lab to talk about the power of newsletters at ONA20.
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Newsletter Wizards
Why are newsletters seeing a boom while web traffic falls?

Why are newsletters seeing a boom while web traffic falls?

And some of our other questions.
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Newsletter Wizards
You Are Not Alone, Sarah Ebner’s Newsletter tells Telegraph readers

You Are Not Alone, Sarah Ebner’s Newsletter tells Telegraph readers

The Telegraph’s Head of Editorial Newsletters talks to us about strategy — from her own newsletter pop-up, to the 50+ newsletters she…
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Newsletter Wizards
The Personal is Professional: How Delia Cai Adapted Deez Links to Serve Her Audience in a Pandemic

The Personal is Professional: How Delia Cai Adapted Deez Links to Serve Her Audience in a Pandemic

Delia Cai shares why and how she changed her newsletter tone and added in a new “Signal Boost” section for journalists looking for work.
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Newsletter Wizards
How to Cover Education News In a Pandemic: Lessons from EducationNC

How to Cover Education News In a Pandemic: Lessons from EducationNC

We interviewed Nation Hahn and Mary Wilson to learn how these newsletter-makers adapted education products to meet their audiences’ new…
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Newsletter Wizards
How Poynter’s Al Tompkins thinks about his COVID-19 newsletter

How Poynter’s Al Tompkins thinks about his COVID-19 newsletter

Learn how this newsletter-maker decides what’s newsworthy, from stimulus money to bidets.
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Newsletter Wizards
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