The Perfume Quill

Celeb, Niche, and More

Let’s look into the reason of Zara’s fragrance boom.

What is the reason behind the recent popularity of Middle-Eastern perfumes in the fragrance community all around the world? Let’s dive in!

Explore scent’s evolution, debunk stereotypes, and embrace personal expression in the world of gender-neutral perfumery.

In the realm of human experience, few phenomena are as enigmatic and evocative as scent memory. The mere whiff of a familiar fragrance has…

The global pandemic brought about significant shifts in various aspects of our lives, including our shopping habits. With people spending…