Digital Strategy

The Scoop: Vol 5. Google’s Data Gallery; @AngelList; Artificial Intelligence in HR

Just this week, @Google released their brand new data gallery tool that gives you access to all of the trends they’re tracking (and the data that goes along with them) as well as…

The Scoop: Vol 4. Mixpanel’s email marketing research; Mary Meeker’s 2016 internet trends; @hyperisland’s toolbox.

This week, Mixpanel published excellent benchmark data on what makes successful email marketing campaigns. Looking back over the past…

The Scoop: Vol 2. Wayback; YouTube Director; Truth Labs.

An essential tool in the toolbox of any strategist is the wayback machine. If you’re not familiar, the wayback machine is a digital archive of websites in some cases going back to the mid 1990’s. While not every site, and certainly…

With the pace of change led by technology, is it possible a “Digital Strategy 101” presentation by Bud Caddell from 2013 still holds up? You bet it does. And that’s…