How can you know if social media is important or not, or whether you should use it…
I recently interviewed the Chief Executive of Birmingham City Council for my Social CEO…
We’re nearing a tipping point.
“Twitter is the new garden fence — and when it comes to my customers chatting about Ann Summers — I want to be a part of that conversation!”
“Young people are important not because they’re ‘the future’, but because we need their radical, unfettered thinking to break out of our old mindsets now!”
I’ve been interviewing CEOs about social media for a while now and what shines out is their genuine desire to lead from the front. It’s a feature they all have in common.
I recently interviewed Friends of the Earth’s CEO Craig Bennett about social media. An essential part of his own leadership ‘toolbox’, Craig also sees social media as indispensable for all 21st…