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The Social Crawler
Daily insights into the world of Social Media and Marketing in under 500 words.
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New to Twitter? Use this five-step routine!
New to Twitter? Use this five-step routine!
Yesterday marks over a month of me being active on Twitter. Even though I have had my Twitter account for four years, and have managed…
Shimoli Pandya
Jan 27, 2021
5 Reasons why Whatsapp is essential for businesses
5 Reasons why Whatsapp is essential for businesses
In Feb 2020, Whatsapp announced that they now had 2 billion users worldwide, and India is one of their major markets. That sounds just…
Shimoli Pandya
Oct 12, 2020
5 ways to use social media for Second Screen Advertising
5 ways to use social media for Second Screen Advertising
How many times have you found yourself scrolling through Instagram, Facebook or Twitter while consuming some other type of media — such as…
Shimoli Pandya
Oct 8, 2020
10 fav things for 10 years of Instagram
10 fav things for 10 years of Instagram
It’s hard to believe that our favourite photo sharing app Instagram has been around for 10 years! Feels like a lot less to me personally…
Shimoli Pandya
Oct 7, 2020
Should you be advertising on Quora?
Should you be advertising on Quora?
Let’s face it — the only reason most of us know that Quora exists is because an answer from the platform always shows up on the first page…
Shimoli Pandya
Oct 6, 2020
What makes the MCU so successful?
What makes the MCU so successful?
The Marvel Cinematic Universe currently comprises 23 films, spanning 11 years over three “phases,” each of the movies’ story lines…
Shimoli Pandya
Oct 1, 2020
Can live streaming platforms go beyond gaming?
Can live streaming platforms go beyond gaming?
Twitch, an Amazon owned live streaming platform that allows users to live stream and broadcast games, and now music and entertainment to…
Shimoli Pandya
Sep 29, 2020
5 reasons why chatbots are an important marketing tool
5 reasons why chatbots are an important marketing tool
If you have already heard this one line several times in the last few months, bear with me as I say it again: Conversational Marketing is…
Shimoli Pandya
Sep 29, 2020
What is the future of Houseparty?
What is the future of Houseparty?
I’ve always believed that when it came to social media apps or any kind of new technology in general, I belonged to the early majority…
Shimoli Pandya
Sep 28, 2020
I used Facebook Watch and I was confused
I used Facebook Watch and I was confused
On a scale of 1–10, I would rate Facebook Watch at 6 because I felt that while the content on the platform seems to be good, the interface…
Shimoli Pandya
Sep 24, 2020
Reddit’s AITA is my new obsession
Reddit’s AITA is my new obsession
The best thing about Instagram is that it is a melting pot of all things social media. My explore tab is usually filled with screenshots…
Shimoli Pandya
Sep 24, 2020
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