How to write better posts and web content
Great writing tips for newbies, session 5
This is the fifth part of an ongoing session of writing tips that I post regularly to this blog. For those of you who are keeping up with these postings, thanks. In session four I discussed some ways to keep your writing fresh. I hope the information in that session was helpful to those who reviewed it.
Session 5
Generally, there are some principles to web content writing one should always follow. First and foremost know who you are writing for, know your audience. Without an audience, your writing speaks to no one. For the web, write short simple sentences and short 3–4 line paragraphs. Never overwhelm the reader with too much information bunched together at once. If necessary, run your work through an editing program like The Hemingway App or Grammarly to ensure its readability.
Not all web surfers are techies! Stick to active voice for web content and be specific with any examples in your writing. This allows your reader to visualize your message and have a better understanding of it. Never write jargons or use words and phrases the average web visitor cannot understand. You are writing for a web audience of millions, not your college professor.
There are suggestions a good writer should follow for all writing, especially when writing for a site like Medium. Write a clear and concise headline to draw your readers in. Always write original content, never plagiarize anything. Look for bad content in your writing and clean it up. And finally, always proofread and edit your work before submitting it. A good proofread and edit can mean everything when it comes to others viewing and posting about your work.
These are just a few simple rules to follow for post and web content writing. Remember, good writing takes a lot of practice. It takes dedication, time, and good writing habits to produce good work.
Thanks for taking the time out of your day to review the information presented here in session 5. If you missed session 4 feel free to review it at your own leisure. I hope this article was of some help to those seeking to be better writers. Session 6 will be posted soon.
Like all sessions, #6 will discuss more ways to become a better writer. It will also start a new blog on how to get noticed with your writing. For a quick sample of the material to be discussed review this from The Writing Cooperative, a publication on Medium.
As always- find what works best for you in everything that you do, including writing. Always write what you feel and never let others sway your opinions or ideas.
Write something GREAT today!