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The Bootstrappers
A digital media brand for local and independent businesses of India
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Brands
The Bootstrappers
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The Bootstrappers
Jul 31, 2021
Clothing
Do one thing
Hiut Jeans sells only jeans
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The Bootstrappers
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The Bootstrappers
Apr 5, 2021
Economy
Small town challengers
Regional brands are challenging national brands
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1
The Bootstrappers
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The Bootstrappers
Oct 13, 2020
Direct to customers
Bland or a brand
All D2C brands have a similar playbook, and they…
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The Bootstrappers
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The Bootstrappers
May 2, 2020
Are business problems puzzle or mystery
All problems can be solved in two ways
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10
The Bootstrappers
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The Bootstrappers
Feb 19, 2019
Brand campaigns in Kumbh
In every Kumbh brands run interesting campaigns.
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The Bootstrappers
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The Bootstrappers
Aug 14, 2018
Jaguar went from zero to INR 3123 crore in 33 years
Forbes reports that Jaguar is one of the biggest…
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The Bootstrappers
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The Bootstrappers
Mar 19, 2018
Should Fabindia acquire Jaypore?
Alter egos of each other
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