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The Bootstrappers
A digital media brand for local and independent businesses of India
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The Bootstrappers
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The Bootstrappers
Jan 14, 2020
Wakefit is Casper of India
Where Indian brands copy successful brands
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The Bootstrappers
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The Bootstrappers
Dec 24, 2019
Bolt Coffee is India’s 5 Hour Energy
Where an Indian brand does ‘cut copy paste’ of an American brand
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The Bootstrappers
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The Bootstrappers
Dec 3, 2019
Shiv Naresh is India’s Slazenger or Puma or…
A sportswear brand from West Delhi is challenging Adidas…
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The Bootstrappers
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The Bootstrappers
Sep 20, 2019
Cut Copy Paste
Imitation is the truest form of flattery, or may be tragedy. Indian businesses are…
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