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Promotion
The Bootstrappers
A digital media brand for local and independent businesses of India
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Followers
102
Elsewhere
More, on Medium
Promotion
The Bootstrappers
in
The Bootstrappers
Aug 11, 2022
Promotions
Trade shows ain’t dead
Bootstrappers should double down on trade-shows
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The Bootstrappers
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The Bootstrappers
Jul 21, 2021
Finance
Ideal Paying Clients
Paying clients is every entrepreneur’s goal.The cash from clients bring growth…
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The Bootstrappers
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The Bootstrappers
Apr 10, 2021
Marketing
First aim, then shoot
Promotion is not marketing
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The Bootstrappers
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The Bootstrappers
Apr 10, 2021
D2C
Cut copy paste
D2C brands should avoid looking similar to other D2C brands
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The Bootstrappers
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The Bootstrappers
Apr 10, 2021
Marketing
Acquire more customers
Word of mouth and referrals are two zero cost ways to gain new customers
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The Bootstrappers
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The Bootstrappers
Jan 3, 2021
Promotion
Don’t fear big competitors
Burger King punches above its weight
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5
The Bootstrappers
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The Bootstrappers
Jan 3, 2021
Marketing
Marketing communication 101
Do not bore customers with a features list
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The Bootstrappers
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The Bootstrappers
Dec 15, 2020
Customer is your wife
Advertising legend David Ogilvy’s advice for marketers
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The Bootstrappers
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The Bootstrappers
Nov 25, 2020
Marketing
Google is the new TV
Higher share of search makes brands successful
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The Bootstrappers
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The Bootstrappers
Aug 22, 2020
Social media
Disappearing act
Heavy spending on social media doesn’t guarantee success…
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