Homepage
Open in app
Sign in
Get started
The Bootstrappers
Build small giants
Follow
Latest
Bricoleurs are the best bootstrappers
Bricoleurs are the best bootstrappers
Bricolage makes entrepreneurs resourceful endlessly
The Bootstrappers
Sep 9, 2022
Brilliance or stupidity
Brilliance or stupidity
Startups trying to disrupt the food sector should think again
The Bootstrappers
Aug 27, 2022
Start small, end big
Start small, end big
Bootstrapped businesses are the future big businesses
The Bootstrappers
Aug 22, 2022
We shall overcome
We shall overcome
Bootstrappers can whip #ss of big businesses
The Bootstrappers
Aug 12, 2022
Trade shows ain’t dead
Trade shows ain’t dead
Bootstrappers should double down on trade-shows
The Bootstrappers
Aug 11, 2022
Avoid marketing myopia
Avoid marketing myopia
The focus on customers’ need and wants will help avoiding marketing myopia
The Bootstrappers
Jul 26, 2022
Build better customers, not products
Build better customers, not products
Jobs to be done framework is helpful in building the right products
The Bootstrappers
Jun 17, 2022
Fire your marketer now
Fire your marketer now
Ask three questions to assess them
The Bootstrappers
Jun 14, 2022
40 reasons to crash a product
40 reasons to crash a product
Your love your product more than your survival
The Bootstrappers
Jun 3, 2022
Think like a general
Think like a general
Honda defeated Yamaha by using Blitzkrieg strategy
The Bootstrappers
May 28, 2022
How to hire a marketer
How to hire a marketer
Hire a plumber, not a digital ninja
The Bootstrappers
May 28, 2022
Digital marketing is dead, marketing isn’t
Digital marketing is dead, marketing isn’t
There is no marketing in digital marketing
The Bootstrappers
May 25, 2022
Shortcut to product market fit
Shortcut to product market fit
PMF comes from targeting of marketing
The Bootstrappers
May 24, 2022
Why are Corona beer and lime inseparable
Why are Corona beer and lime inseparable
Because of marker orientation
The Bootstrappers
May 11, 2022
About The Bootstrappers
Latest Stories
Archive
About Medium
Terms
Privacy
Teams