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Analyzing the current solution set: what is your future competition getting wrong (and right)?

Analyzing the current solution set: what is your future competition getting wrong (and right)?

Competitive analysis overview for early-stage competitor research
Go to the profile of Sophia Rubino
Sophia Rubino
Finding a startup idea: 5 evergreen sources of user problems

Finding a startup idea: 5 evergreen sources of user problems

How-to guide for digital / on site problem identification
Go to the profile of Sophia Rubino
Sophia Rubino
Leveraging holistic design principles to improve products

Leveraging holistic design principles to improve products

Overview of Design for Excellence
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Sophia Rubino
How to identify user pain points

How to identify user pain points

E2E journey mapping
Go to the profile of Sophia Rubino
Sophia Rubino
Finding the (right) problem to solve: what will you make better?

Finding the (right) problem to solve: what will you make better?

Problem identification for early-stage startups
Go to the profile of Sophia Rubino
Sophia Rubino
Choosing your target user group: who are your future customers?

Choosing your target user group: who are your future customers?

Target user selection
Go to the profile of Sophia Rubino
Sophia Rubino
Crafting a problem statement: a guide for first time entrepreneurs

Crafting a problem statement: a guide for first time entrepreneurs

Welcome and congratulations! Deciding you want to embark on the journey of creating a new product (or improving an existing one) is a…
Go to the profile of Sophia Rubino
Sophia Rubino
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