Tilt Brand Insights

Companies begin as a collection of ideas, and the sum of those ideas begin to form their brand.

A common mistake that startups make is to build a brand identity around a specific service or product that they offer. Whilst this is…

Young consumers are changing their attitudes towards the brands they purchase. The wide range of beliefs, ideas and choice means we are at…

As technology changes the way we communicate, learn and use services and products, our relationship with a brand can radically change in an…

Humans are highly receptive to colour. Whether looking at the natural world, engaging with culture or interacting with our environment, we…

At startup level the potential for growth is high, however with uncertainty surrounding funding and resources, branding may not always be…

Not long ago Google Ventures published the 3 Hour Brand Sprint. A really fantastic article giving great in depth insight into a process…

With advances in AI vast and growing likelihood of job automation through more and more sectors, has the time come to automate design? Or…

Before you can get started building a brand, you need a name. Simply put… the quicker you can get to a name and get started, the sooner…