Today, I break down the logo design for the newest Tau Beta Sigma National Program, the…
My favorite projects tend to be the ones where I can design for non-profits. Branding matters for…
As the National Publications Manager at Kappa Kappa Psi & Tau Beta Sigma National Headquarters, The…
Knowing your brand is crucial to knowing how to represent it. Branding style guides are useful in laying out how you want your identity to be used across various platforms. A brand’s message and presence can be felt through its…
Many organizations have annual campaigns. These campaigns may be focusing on a particular goal or just be focused on the overall sustainability of the organization overall. You have to know your target audience and the message you want to convey.