Following on from the CIPR’s acclaimed Digital Impact conference last month the institute will be hosting a series of social media meetings this summer.
Entitled The CIPR’s Social Summer events will take place every Thursday until the end of August and will…
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This evening I have the pleasure of hosting a CIPR Greater London Group event on journalism and social media at Hill & Knowlton. As speakers we have Nic Newman, the BBC’s Future Media & Technology Controller, Journalism and Digital…
“Be human, all this is still experimental” is how Media140 founder Ande Gregson summarised everybody’s expectations of Twitter and social media at the end of the Media140 Brands conference in London this week. And he is right.
Social media is about the now, about the networking and the conversations positive or negative that we have with people who share our work and interests. And for consumers that is power. Consumers can now complain and find people who share their grievances with specific companies, brands or…
However you want to describe it, online and social media is playing an important part in shaping the reputation of brands around the world. It’s been doing so for some time now, certainly a few years. The issue at hand though, the one that New Media Knowledge (NMK)…
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The Government recently unveiled an advertising and communications campaign to promote the export opportunities that exist to British industry. Some might consider the timing to be odd given that the nation is…
Never doubt how Social Media can help develop and drive a brand. To give you an example of its power you need look no further than Spotify, a company that’s taken the online community by storm since it was founded in 2006 and launched in…
The Government yesterday released its interim Digital Britain report. No surprises on the content of the Green Paper– broadband for all, improving how television content is distributed online and cracking down on illegal file sharing.
