Top Blockchain Domain NFT Use Cases

Diana Chen
Unstoppable Domains
4 min readMar 17, 2021

The decentralized web is expanding at a rapid pace and becoming more available than ever. We recently shared that you can now access .crypto websites on the decentralized web with one small change to your DNS settings.

This significant breakthrough gives billions of internet users worldwide access to dependable and decentralized networks. It also allows website owners to create blockchain websites as alternatives to their regular DNS websites. It’s a huge opportunity to begin using blockchain domains and have more control over your websites than you ever have before.

Non-fungible tokens (NFTs) are a type of digital asset that is becoming increasingly popular. Musicians like Grimes, 3LAU, and Kings of Leon have released albums as NFTs, and the NBA’s digital video clip collectibles, NBA Top Shot, has generated lots of hype and millions of dollars in sales.

Artists and creators can showcase their NFTs on the decentralized web with blockchain domain NFTs. To help you better understand NFTs and the decentralized web, we’ve compiled a list of our favorite use cases for a blockchain domain NFT.

Content Creation

A decentralized network would have significant effects on content creators, most importantly allowing them to reclaim control and ownership of their digital identity. Instead of relying on social media companies like Twitter, Instagram, and Facebook to host their content, content creators could use blockchain technology to host their digital assets on the decentralized web.

What this means for content creators is that only the owner of the content will be able to alter or remove the content. Content creators will no longer survive at the liberty of centralized platforms like Instagram and Twitter to not shut their accounts down, and they can rest easy knowing that their hard work in growing their audience and company will not be in vain. Furthermore, since content creators on the decentralized web can own their data and analytics, they will be able to charge companies like Facebook to see their user data rather than being a product for these companies to benefit from.

Finally, instead of defaulting to a subscription-based model, content creators can take advantage of an additional revenue source by allowing microtransactions. That way, instead of paying for an entire subscription, their fans can pay for only the content they want.

Personal / Professional Pages

Individuals and companies alike will migrate away from centralized social networks to decentralized solutions for hosting their personal or professional websites. Since decentralized websites are user-owned, and blockchain domains don’t have recurring hosting fees, users won’t have to worry about forgetting to make a GoDaddy payment and risk having their website shut down.

This is also an opportunity for designers, photographers, authors, and other professionals to monetize their portfolios by directly selling digital products or services. Plus, with solutions like Chainlink verification, you can be confident that the person you’re communicating with is who they say they are.

Art

Artists can now differentiate themselves by controlling their digital worlds, such as establishing an art gallery on a decentralized platform. Through the use of direct payments linked to their blockchain domain, artists can directly display, auction, and sell their work to their audience in this space. We can see virtual museums or private art gallery showings on the blockchain in the future, made accessible to users through exclusive NFT invites.

Music

Since the dawn of the internet, musicians have struggled with the issue of IP ownership. They’ve fought third parties that have taken their money from music downloading, licensing, streaming, merchandising, and other sources.

The immutability of blockchain will enable musicians to publish solely, copyright, distribute, and communicate directly with fans. We’re excited to see musicians reclaim ownership of their creativity by using decentralized platforms to mint audio NFTs, event tickets, merchandise, and more.

Storefronts

Decentralized finance’s meteoric rise demonstrates the need to migrate legacy structures to a decentralized alternative. Online stores will undergo a similar transformation when owners discover that they can directly sell their goods and services via a blockchain domain. The cost of starting a small retail company will be reduced because owners will only need a blockchain domain to begin accepting permissionless payments. Decentralized identities driven by blockchain domains can simplify consumers’ shopping experiences by securely allowing them to take their data with them through data portability.

Community and Forums

Decentralized Autonomous Organizations (DAOs) have emerged as a way to give each member of an organization more ownership and a louder voice. A decentralized website is an ideal place for a DAO to come together and vote on what goes on their platform and increasing the appeal of decentralized governance. Forums would also benefit from free and inclusive debates without relying on a centralized service or worry about unwelcome censorship from any single governing body.

Conclusion

This is only a taste of what could transpire when it comes to the decentralized web’s possibilities, many of which are already available for you to take advantage of. If we continue moving away from Web 2.0 and closer to the decentralized web (Web 3.0), these areas will flourish as users reclaim ownership of the internet from the current massive and centralized corporations. Now is a better time than ever to get a blockchain domain and connect to the decentralized web.

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Diana Chen
Unstoppable Domains

Content marketing at Unstoppable Domains | Podcast host at Startup Happy Hour and The Unstoppable Podcast | Advisor at Content Allies