Boys Club unleashes the power of customizable social rewards with Co:Create
With Co:Create, brands can now reward their community for engaging on social media — in all kinds of new ways. 🚀
Co:Create Platform is hyper-focused on helping brands find new ways to unlock the power of their community — and one way we’re doing this is by giving brands tools that empower them to transform their most active community members into ambassadors and brand champions. To do this properly, brands need more flexible ways to give their community self-owned rewards throughout their brand engagement journey — whether that’s for signing up, attending an event, or simply taking action on social media.
In the coming months, you’ll witness more examples of how our API-first community activation platform makes it possible for brands to reward their community for all kinds of engagement and participation in a personalized, customizable way. To kick things off, starting today, we are excited to announce that brands can now reward their community for taking various social actions on Twitter — and Boys Club is once again leading the charge here. 👑
Starting tomorrow (April 27th) Boys Club will be among the first brands to bring this new feature to their community (learn more about the DIMES launch here) by rewarding party attendees with DIMES for participating in the evening’s event Hoedown Photobooth — in Austin at #Consensus2023. The activation is simple — community members can earn DIMES for tweeting a photo of themselves in the booth between April 27th, 2023, and May 4th, 2023, tagging @boysclubworld, and using the hashtag #boysclubhoedown. Because DIMES is powered by Co:Create, we can easily verify the users who have completed the tweet requirements and mint DIMES directly to the member’s Co:Create Wallet. 💰
The activation is an excellent example of a unique, playful rewards experience that encourages authentic engagement, community participation, and sharing. This type of web3-driven rewards campaign not only encourages user engagement, but also promotes brand visibility and fosters excitement among community members.
Integrating the Co:Create Platform to build your web3-powered social rewards campaign can be done in minutes. 🏎️ Head over to https://usecocreate.io to get an API key and start building today.
