Lexi NeigelBetween Two Bookends: Making and Measuring UX Research ImpactAuthors: Dr. Paula Bach, Safiya Bhojawala, Dr. Melissa Boone, Kara Costa, Dr. Hilary Dwyer, Dr. Theresa Horstman, Dr. Alexis Neigel, & Dr…7 min read·Mar 13, 2024----
Michael O'SullivanAcademics as UX Researchers: Learning to let go.After completing my undergraduate studies I, like many people, jumped into a Ph.D. program without fully understanding what it was or why I…5 min read·Feb 21, 2024----
Nikita ChandawaleCultivating Empathy: The Unconventional Path of Bharat Primetime at MicrosoftAmidst the swirling currents of a pandemic-altered landscape, my role as a senior user researcher at Microsoft took a wild turn, unveiling…6 min read·Feb 16, 2024----
Natasha EibichBeyond the Hero’s JourneyCrafting Story in Research Presentations8 min read·Jan 31, 2024--1--1
Michael O'SullivanA simple re-framing of the Kano Model to prioritise AI-powered features.The Kano Model is a popular tool for prioritising features, though I feel that it needs a slight adaptation when being used for AI-powered…3 min read·Nov 27, 2023--1--1
Michael O'SullivanLessons from a UX researcher on a 0–1 product in a new team.Over the past year or so, I’ve been the lead (and sole) UX researcher for Demand Planning — a new product within Microsoft D365 Supply…7 min read·Nov 14, 2023--1--1
Michael O'SullivanUsing ChatGPT to accelerate persona development in business applications.Introduction:5 min read·Nov 1, 2023--4--4
Alexandra Jayeun LeeThe Psychology of ChatGPTNot only has Open AI’s ChatGPT (a chat-based Generative Pre-trained Transformer) heralded in the new era of user interface, its adoption…9 min read·Jul 18, 2023--12--12
Lori BirtleyBudgets: user research hierarchy of needsThis article will help you understand the hierarchy of “must have” and “nice to have” budget items for user research.3 min read·May 6, 2023----
Travis LowdermilkProduct Discovery Methods for a Product Delivery WorldPart 2 of 2: A walkthrough of a method for collecting product feedback without sacrificing product discovery.10 min read·Apr 27, 2023--5--5