Product Development Done Right: The Art of Asking Questions

Ismael Larrosa
wearecapicua
Published in
1 min readMar 28, 2018

Your inquisitive nature needs a guide. You have a vision but you need to align it with your audience. Try to think like a journalist in the search of truth: you need to look for clues about how your idea fits in the world. Ask and don’t be shy, because the truth is out there.

Ask the right questions to get the right answer. This is the principle to follow when developing a new product, with the goal to get valuable and honest feedback.

Here’s some links to make this as easy as one-two-three:

8 Tips For Conducting Interviews That Deliver Relevant Customer Insights

A Quick Guide To Asking Good Customer Questions

100 Questions Designers Always Ask

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Ismael Larrosa
wearecapicua

Sprint Master in the works, Designer and Product Developer