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Zero to Launch
Building, engaging and learning from your early audience. By the makers of Houston.
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How to pitch your guest post — advice from 8 popular blog editors
How to pitch your guest post — advice from 8 popular blog editors
As an early stage startup, it’s safe to assume that your audience of potential early adopters is small (if existent at all) and it may take…
Jason Oakley
Aug 9, 2016
Good Question! — A complete collection of 150+ customer development questions for startups
Good Question! — A complete collection of 150+ customer development questions for startups
On the road to launching Houston, we’ve been obsessed with exploring customer development questions. This is for two reasons:
Jason Oakley
Mar 28, 2016
Latest
7 inspirational posters for your new startup
7 inspirational posters for your new startup
I had some inspirational posters designed for a project last year and figured they were worth sharing. I hope they provide some always…
Jason Oakley
Feb 25, 2016
How well do you know your early audience?
How well do you know your early audience?
Too many startups make the mistake of launching a product without talking to their potential first customers. They put time and money into…
Jason Oakley
Feb 19, 2016
100+ Places to Promote Your New Product
100+ Places to Promote Your New Product
A simple growth hack that we’ve had some early success with at Houston, is posting our product on over 100 different online products…
Jason Oakley
Feb 11, 2016
Giving your startup a voice
Giving your startup a voice
I’m sure you’ve heard that your startup should have its own unique ‘voice’.
Jason Oakley
Feb 5, 2016
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