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Promoting innovation
Promoting innovation
It is essential that tech companies dedicate a portion of engineering work to innovation. Let’s examine some of the initiatives…
Janic Beauchemin
May 10, 2023
Decoupling With Benefits
Decoupling With Benefits
Decoupling might be the most important thing in software design
Martin Carel
Apr 8, 2020
Getting Advisors on Board With Change
Getting Advisors on Board With Change
This is the 3rd article in a 3-part series on change management within the insurance industry.
ian jeffrey
Nov 21, 2019
Change Management Driven by Consumer-Centricity
Change Management Driven by Consumer-Centricity
This is the 2nd article in a 3-part series on change management within the insurance industry.
ian jeffrey
Nov 19, 2019
Change Management — One of the Biggest Hurdles Insurance Executives Face
Change Management — One of the Biggest Hurdles Insurance Executives Face
InsurTech’s impact on the insurance industry is undeniable.
ian jeffrey
Nov 13, 2019
Taking a Minute to Stop…and Breathe Life
Taking a Minute to Stop…and Breathe Life
It’s hard to believe that October is almost over and 2020 is just around the corner. Where did the time go? 2019 to date has been a…
ian jeffrey
Oct 24, 2019
Viaction Assurance, an online life insurance carrier, has turned to Breathe Life to help drive…
Viaction Assurance, an online life insurance carrier, has turned to Breathe Life to help drive…
I am thrilled to announce our partnership with Viaction Assurance, an early-adopter of online life insurance sales.
ian jeffrey
Sep 10, 2019
Build, Measure, Learn — Modernize Your Distribution to Win
Build, Measure, Learn — Modernize Your Distribution to Win
This is the last in a four-part series about how modernizing your distribution can improve your business outcomes.
ian jeffrey
Sep 4, 2019
Modernize Your Distribution by Augmenting Your Connectivity
Modernize Your Distribution by Augmenting Your Connectivity
Another benefit to modernizing the insurance distribution channel is how it augments your connectivity to your customers. Insurance…
ian jeffrey
Aug 28, 2019
Modernize Your Insurance Distribution to Reduce Your Risk
Modernize Your Insurance Distribution to Reduce Your Risk
As we established last week, modernizing the individual insurance distribution network reduces costs and improves profitability. This…
ian jeffrey
Aug 21, 2019
Introducing the Breathe Life Advisor-Driven Experience
Introducing the Breathe Life Advisor-Driven Experience
Today we announced the Breathe Life Advisor-Driven Experience. It’s the back-end, advisor-facing portion of the Breathe Life platform (you…
Sébastien Malherbe
Aug 15, 2019
Reduce Your Costs by Modernizing Your Distribution
Reduce Your Costs by Modernizing Your Distribution
In the first in my series on the benefits of modernizing your distribution network, I’m talking about how modernizing leads to a reduction…
ian jeffrey
Aug 15, 2019
Leverage A/B Testing to Increase your Conversion
Leverage A/B Testing to Increase your Conversion
Few things are more important, or less understood, in the InsurTech world than A/B testing. In the past, one marketing campaign went out…
ian jeffrey
Aug 7, 2019
Hamnett Hill has Joined the Breathe Life Board of Directors
Hamnett Hill has Joined the Breathe Life Board of Directors
As you might have noticed from our recent posts, a lot is going on at Breathe Life! We have had a really exciting last 8 months and have a…
ian jeffrey
Jul 23, 2019
The Startup Roller Coaster
The Startup Roller Coaster
Just over a week ago I gave a talk at Startupfest on a topic that is extremely important to myself and my Co-Founders — mental and…
ian jeffrey
Jul 19, 2019
Warp Speed! The Last 8 Months @ Breathe Life
Warp Speed! The Last 8 Months @ Breathe Life
I have to admit, this article is being published almost two months after I meant it to be, but for good reason! We have been insanely busy…
ian jeffrey
Jul 10, 2019
Wakeupfest is this Thursday!
Wakeupfest is this Thursday!
As a B2B startup in the insurance space, the conference circuit is a really important strategy of ours. Although 90% of the conferences we…
ian jeffrey
Jul 9, 2019
To Build Internally or To Buy a Platform??
To Build Internally or To Buy a Platform??
It’s a perennial question that corporations must answer; should they build their own software or buy it? The answer often depends upon a…
ian jeffrey
Jul 5, 2019
Empowering Insurance Advisors with Emerging Technology — The La Capitale and Breathe Life…
Empowering Insurance Advisors with Emerging Technology — The La Capitale and Breathe Life…
I am so excited to officially announce that La Capitale has signed on as the first partner to use our newly released Advisor-Driven Module…
ian jeffrey
Jun 25, 2019
Projet de loi 141 : Respecter le nouveau Règlement, c’est gagnant pour l’expérience client!
Projet de loi 141 : Respecter le nouveau Règlement, c’est gagnant pour l’expérience client!
The English version of this article is below.
ian jeffrey
Jun 13, 2019
The ROI of Using the Breathe Life Platform
The ROI of Using the Breathe Life Platform
Over the past few weeks, I have touched on the values & benefits of using the Breathe Life platform. Last week I explored how our Business…
ian jeffrey
Jun 12, 2019
The Latest Additions to the Breathe Life Engineering Team
The Latest Additions to the Breathe Life Engineering Team
Just over 5 months ago we launched the Breathe Life engineering blog with a post introducing myself and our 6 engineers to the world…
Arach Tchoupani
Jun 11, 2019
Building a Scalable Form in React, Without the Headaches
Building a Scalable Form in React, Without the Headaches
The optimal combination of tools which would allow us to build this project faster, and actually make us enjoy working with forms.
Janic Beauchemin
Jun 5, 2019
The Power of Consumer Insights and Business Intelligence — The 2nd Value of the Breathe Life…
The Power of Consumer Insights and Business Intelligence — The 2nd Value of the Breathe Life…
This is the third in a four-part series on the values & benefits the Breathe LifePlatform provides.
ian jeffrey
Jun 5, 2019
A Focus on User-Centricity Creates a Win-Win Scenario
A Focus on User-Centricity Creates a Win-Win Scenario
This is the second in a four-part series on the values & benefits the Breathe Life Platform provides.
ian jeffrey
May 29, 2019
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