What Does a Design Director Do Anyway?

I spend a lot of time coaching businesses in how to build and manage design teams. A…

Acing the Whiteboard Challenge

Design fast. Out loud. In front of an audience.

Day 29: Visual Sitemaps

Visual sitemaps reveal the organization of all the pages or screens within…

Day 27: Hierarchy of User Needs

Product designers must think about more than just what will delight users. They must also understand the…

Day 28: Taxonomy

The nitty-gritty of classifying and organizing content.

What it is.

Day 24: Information Architecture

How you get users from one place in the application to another. How they accomplish their goals.

Day 26: Mental Maps

Mental maps are how the user remembers the organization of your website. They’re a snapshot of how the navigation works…

Day 23: Using Sketch

Sketch has become the industry standard for wire framing digital product design. Simpler than Photoshop or illustrator to…

Day 25: Wayfinding

Where are you going, how do you know you’ve arrived, and can you find your way back?