10 Ideas: Ways to double the income of your local coffee shop

In my experience, when you have coffee with entrepreneurs, there’s few topics that get discussed as frequently as improving the performance of the coffee shop you’re currently sitting in.

10 Ideas: Ways to increase public transport revenue

You’ve been given a wide mandate to explore ways to increase the revenue generated by passengers and the system as a whole. What ideas might increase revenue?

10 Ideas: How to make people pay $200 for a bottle of hand sanitiser

Hand sanitiser is one of the fastest growing segments in the health and cosmetic market. You’ve been asked by a large manufacturer to help them create a super-premium offer. What product or marketing innovations…

10 Ideas: Uses for obsolete CBD car parks

Imagine a world of autonomous cars where parking is no longer required in the middle of major cities. How could multi-story and underground carparks be repurposed and reused?

10 Ideas: Products or services for sporting clubs to sell to super-fans

This week the challenge is to come up with 10 new products or experiences that professional sporting clubs could be selling to fans. Think of your favourite sporting club and what obsessive fans might buy.

10 Ideas: Ways to make sunscreen sexy

A practical challenge with wide scope — Thinking about both the product and the marketing, the idea is to dramatically increase sunscreen compliance.

This post is a collection of responses from the weekly 10 ideas email. If you’d like to…

10 Ideas: New products or services in the sleep market

There’s few human needs that are as universal as a good night’s sleep. What new products or business opportunities might help people be better rested?

10 Ideas: Topics for 10 ideas

The challenge this week is to come up with 10 topics that you’d love to complete a 10 ideas list on (we’re going a little bit meta in preparation for 2018).

We’ve got no shortage of topics, but when I discussed this topic with some people over the…

10 Ideas: New ways for airlines to make money from the captive audience on planes

Over 2017 Qantas Group will carry about 45 million passengers for an average of about 3 hours per trip. What are 10 new ways that Qantas (or partners) could make money from this captive…

10 Ideas: Ways to 10x public art

The state government has asked for 10 ideas to 10x increase the amount of public art in your city. Think big strategies and local tactics that can substantially increase the amount of sculpture, street art, installations, activations — any form of art that’s not kept…