Shravan ShenoyYep, McDonald’s and Lego are competitorsLet’s understand the idea of considering subconscious customer perception while strategizing brand and product positioning.May 4May 4
Shravan ShenoyStop playing Hide n’ Seek with your customers—find them or be found!“You are one in a million" is a better-suited line from a marketer. Read why 1% of 100 is better than 0.1% of 1,000.Oct 29, 2023Oct 29, 2023
Shravan ShenoyWhat if you had a watch to tell you the right time to launch your ad campaigns?Targeting the right audience in the right place with the right message can be wasted if you don’t get the timing right. Let’s get it right.Oct 8, 2023Oct 8, 2023
Shravan ShenoyYour customer is smarter than you think, or maybe dumber than you can imagine!We, marketers sometimes blindly follow the rules of segmentation from the books we read. But, is that the right way?Oct 7, 20231Oct 7, 20231
Shravan ShenoyNot enough conversions from ads? Maybe you are targeting the wrong audienceLet’s investigate who should be your audience — the customers, the consumers, or the influencersAug 19, 2023Aug 19, 2023
Shravan ShenoyWhat is everyone getting wrong about growth marketing?If you are into growth marketing, you better make your bosses understand what you should actually do!Aug 16, 2023Aug 16, 2023
