Christian Banach3 Simple Rules to Overcoming Sales Objections for Outbound SalesMy very first day at my very first job was as a holiday sales associate at Best Buy.Aug 15, 2019Aug 15, 2019
Christian BanachSales Outsourcing vs In-House? 7 Critical Factors to ConsiderBrands are increasingly moving work that traditionally has been done by external partners to in-house agencies. Strategy, creative, media…Aug 8, 2019Aug 8, 2019
Christian Banach4 Stages of a Highly Successful Sales Call for Outbound SalesJust because someone is a skilled marketer that does not mean that they know how to sell or lead an effective sales call.Aug 2, 2019Aug 2, 2019
Christian BanachIt’s Your Fault the New Business Call was Unsuccessful, You Weren’t READYAre you dissatisfied with how your last sales discovery call went? Do you often find yourself complaining that the prospect was unqualified…Mar 7, 2019Mar 7, 2019
Christian BanachHall-of-Fame Football Coach’s Secret Weapon Will Improve Your Agency’s New Business CallsWhat happens in your agency after the new business call ends?Feb 27, 2019Feb 27, 2019
Christian BanachThree R’s of Sales Email Personalization at Scale for Agency New BusinessAre your business development reps spending the right amount of time on the right targets for agency new business? At many agencies, those…Feb 20, 2019Feb 20, 2019
Christian BanachHow Fishing Can Help Win Agency New BusinessAre you finding lead generation to be a frustrating part of your work as an agency principal? If so, you’re not alone. Many agencies are…Oct 10, 2018Oct 10, 2018
Christian BanachThe Emerging Sales Tool Your Agency’s Business Development Program NeedsYour agency’s new business program needs a repeatable, scalable, and importantly, personalized, prospecting process to keep the pipeline…Aug 12, 2018Aug 12, 2018
Christian BanachWhat A Waiter Can Teach Your Agency About Cold CallingDining out is one of my favorites activities. I love the experience, the opportunity to be social and of course the food. But, what irks…Jun 21, 2018Jun 21, 2018
Christian Banach8-Point Checklist for More Effective Cold EmailNew business is tough. But know that your dream client is one effective cold email away from changing the trajectory of your agency. I’ve…May 13, 2018May 13, 2018