Simão LagoáTHE LOST ART OF LISTENingIt’s become a crowded marketplace, louder and noisier than ever before. Looking around business groups it’s very disappointing to observe…2 min read·May 15, 2018----
Simão LagoáFormer employees displaying work they did for your businessA few (small) business owners are concerned with the way Creative Professionals market themselves and recently I participated in a…3 min read·Apr 8, 2018----
Simão LagoáHow to ask for feedback on logos (and other design items)“Here’s a logo. What do you think?” — Who else has noticed that asking for “opinions” in business groups on Facebook goes south almost as…4 min read·Mar 18, 2018--1--1
Simão LagoáWhat is the best color for CTAs?For those in the industry, this question comes and goes like trends. And like trends, people (read Designers and Marketers) try to keep up…4 min read·Mar 6, 2018----
Simão LagoáTalking About Money With ClientsTo any Designers looking to create sustainable conditions to explore this thing we call Entrepreneurship, just know there are some hard…4 min read·Feb 27, 2018----
Simão LagoáThe Dark Side Of TechI just came from an apple store. I knew going in, that very likely my visit to the store wouldn't last more than a question to the front…2 min read·Jan 7, 2018----
Simão LagoáFormula 1 new logo. How good is it?New logos, revamps, restyles and the likes always cause a stir among communities. Fans, non-fans, Designers, everyone has a say. It…4 min read·Dec 3, 2017----
Simão LagoáYou don’t need a websiteA load of marketers nowadays are saying you don’t need a website to generate profit. They say all you need is a Facebook page, a product, a…5 min read·Nov 15, 2017----
Simão LagoáFacebook reduces reach. Again.Facebook Explore Feed is rolling out. What does this mean to you? If you have a business page, this means that IF this feature is rolled to…3 min read·Nov 13, 2017----
Simão LagoáinPersonal BrandingPersonal Branding in Small Business NamesThis one has come up more than once or twice, it always seems to be a hot topic with entrepreneurs, especially creative businesses. The…4 min read·Nov 8, 2017----