Eva KhanparainMarketing in the Age of DigitalThe Future of Fragrance Marketing: YSL Libre’s AR CampaignYSL just released some new scents for their Libre perfume and is using AR filters to help promote them!May 1, 2023May 1, 2023
Eva KhanparainMarketing in the Age of Digital5 Ingredients For Cooking A Killer Digital Marketing StrategyOften I find myself wondering where to start when forming a Digital Marketing Strategy and I always find myself going back to the basics…Apr 28, 2023Apr 28, 2023
Eva KhanparainMarketing in the Age of Digital5 Important Concepts For any Social Media GuruAre you looking to step up your social media game and become a true social media guru? In today’s world, social media is essential for any…Apr 16, 2023Apr 16, 2023
Eva KhanparainMarketing in the Age of DigitalToo Much of Anything is Bad: Especially CookiesTracking cookies are small pieces of data that are stored on a user’s web browser when they visit a website.Apr 10, 2023Apr 10, 2023
Eva KhanparainMarketing in the Age of DigitalFrom Bad to Worse: Balenciaga’s Misguided Attempt to Court a Younger AudienceEven bad PR is still PR, right? Or at least that’s what Balenciaga must have thought before unveiling their campaign.Apr 3, 2023Apr 3, 2023
Eva KhanparainMarketing in the Age of DigitalWelcome To The Virtual House Of ChanelWhoever said E-Mail marketing is dead clearly didn’t receive a newsletter from House of Chanel in their inbox.Mar 26, 2023Mar 26, 2023
Eva KhanparainMarketing in the Age of DigitalChase Your Dreams Stylishly With Louis VuittonWe all have this deep desire to know the unknown, explore, travel, and see as much of mother Earth as possible in this very short life.Mar 13, 2023Mar 13, 2023
Eva KhanparainMarketing in the Age of DigitalChase Your Passion Not Your PensionMy prototype is The Catalyst. An intervention between Innovation and Passion is what makes a Catalyst.Mar 8, 2023Mar 8, 2023
Eva KhanparainMarketing in the Age of DigitalNestle Takes The AI Road To Become A Digital First AdvertiserNestle incorporates an AI software that will tell them how to improve their digital content according to different social media platforms.Feb 20, 2023Feb 20, 2023
Eva KhanparainMarketing in the Age of DigitalBēhance: A Website for Artists by ArtistsBehance is a website created for artists to share their work. Inspire and Be Inspired!Feb 12, 2023Feb 12, 2023
