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Marina Krakovsky

Marina Krakovsky
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What Everyone Got Wrong About ‘the Long Tail’

A decade and a half after the publication of Chris Anderson’s book, most creators have lost out to the aggregators

Nov 18, 2020

Path traveling from present to past via computer screens. Credit cards, sunglasses, books, plants, and razors float through.

Nov 18, 2020

Marina Krakovsky

Caught in the middle: Rev.com

Note: This article is long, at least by blog standards (2000+ words, or about 5 pages). The first Power of Three article to closely…

Dec 15, 2019

Caught in the middle: Rev.com

Dec 15, 2019

Marina Krakovsky

One servant, two masters—part I

Jesus was wrong.

Dec 15, 2019

One servant, two masters—part I

Dec 15, 2019

Marina Krakovsky

Parasite, Predator, or Partner?

[This article first appeared on October 23, 2019, after a PG&E shutdown.]

Dec 15, 2019

Parasite, Predator, or Partner?

Dec 15, 2019

Marina Krakovsky

What people get wrong about gatekeepers

Gatekeepers are among the most misunderstood third parties there are. Don’t get me wrong: the people who use gatekeepers to do their…

Dec 15, 2019

What people get wrong about gatekeepers

Dec 15, 2019

Marina Krakovsky

Doesn’t technology make middlemen unnecessary?

Photo by rawpixel.com from Pexels

Dec 15, 2019

Doesn’t technology make middlemen unnecessary?

Dec 15, 2019

Marina Krakovsky

Six problems third parties solve

Photo by Martin Vorel of Libreshot

Dec 15, 2019

Six problems third parties solve

Dec 15, 2019

Marina Krakovsky

3 ways a third party can save you money

Photo by Jack Moreh on Freerange

Dec 14, 2019

3 ways a third party can save you money

Dec 14, 2019

Marina Krakovsky

Middlemen aren’t bad—bad middlemen are bad

Photo courtesy of Canva

Dec 14, 2019

Middlemen aren’t bad—bad middlemen are bad

Dec 14, 2019

Marina Krakovsky

What is so powerful about 3?

Photo by Gene Devine on Unsplash

Dec 14, 2019

What is so powerful about 3?

Dec 14, 2019

Marina Krakovsky

Marina Krakovsky

Reporter | Ghostwriter | Book Coach. Author of THE MIDDLEMAN ECONOMY (Palgrave Macmillan). Into: cool ideas in the social sciences. www.marinakrakovsky.com

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