Jan 26, 2018The Eight Tough Questions to Ask About Your Company’s StrategyIf your company is changing and you’re leading the charge, you want to be sure to bring everyone with you. …Startup4 min readStartup4 min read
Jan 11, 2018Organizational Change is Only as Difficult as You Make ItSince the very early days of understanding organizational change, experts have concluded that 70% of the companies attempting organizational change will not achieve their desired goal. That is, they fail. Organizational Change The reasons for failure are many, and in a recent article, which appeared in the Harvard Business Review…Leadership3 min readLeadership3 min read
Dec 14, 2017GRASP: Five Steps to Present a Compelling ArgumentI have spent a number of years working in marketing, strategic planning, and branding and I’ve observed just how critical it is to be able to present one’s point of view and get people to “buy in.” Sometimes we can schedule a formal presentation with charts and facts and handouts…Sales3 min readSales3 min read
Oct 31, 2017Short Quiz: What Makes Us Happy at Work?When it comes to the subject of happiness, I’m a willing listener and life-long learner. That’s because happiness is often very elusive for people, especially when it comes to being happy at their job. How Happy Are You at Work? Many will say that they are happiest when they leave work and home life is what…Happiness3 min readHappiness3 min read
Oct 30, 2017Understanding the Relationship Between Company Culture and BrandIn a recent Harvard Business Review article, Denise Lee Yohn discusses the challenges organizations face when trying to establish a brand that is in line with an audience’s needs and wants. This blog explores what steps can be taken to ensure your culture, brand, and audience are all in sync. …Startup4 min readStartup4 min read
Oct 27, 2017The “Wait” Problem Solved: Five Steps to Reduce ProcrastinationIn a recent Harvard Business Review article, research identifies seven key characteristics that make a task “procrastination-worthy.” Learn how to combat these productivity-blockers and watch your work ethic soar. Chris Baily is the author of the recent HBR article, Five Research-Based Strategies for Overcoming Procrastination. Baily is a productivity expert…Productivity3 min readProductivity3 min read
May 4, 20175 Project Management Lessons You Can Learn from Return of the JediThe Fourth of May is a day of celebration for Star Wars fans worldwide (#MaytheFourthbewithyou). Here at Mavenlink, we’d like to celebrate by sharing the opening scene of Return of the Jedi, and the five project management lessons you can learn from the failing Death Star project. The holiday was…Star Wars4 min readStar Wars4 min read
Feb 22, 2017Project Management Checklist: 30 Things the Best Managers Know and DoThe service industry has a unique pain. That is, it’s products are it’s people. Because of this, there are imperative steps involved in managing a project, and team — a project management checklist is a great way to start. Building a professional relationship with team members not only motivates them…Management7 min readManagement7 min read
Dec 27, 2016Ditch the New Years Resolutions in 2017: Set Business GoalsDitch that tradition of making (and breaking) New Years resolutions once and for all. Congratulations. So, now what? Close your eyes and imagine it is one year later. What would you like your company to have achieved? …Leadership4 min readLeadership4 min read
Sep 1, 2016Is this the New Model for Services Organizations?A leader of one of the world’s largest agency conglomerates, one that includes Leo Burnett, Saatchi and Saatchi, Razorfish, and Sapient, recently made news with a bold statement. “In three years Publicis One will be the agency model for the world.” Jarek Ziebinski, CEO of Publicis One, a new unit…Marketing4 min readMarketing4 min read
