Adidas | There Will Be Haters

The age when sporting heroes were idolised by fans and used to soak constructive criticism are almost gone…

AT&T | It Can Wait

For the past eight years, AT&T has made it its mission to decrease the number of car accidents caused by texting and driving.

Coca-Cola — Finding Light in the Dark

Finding light in the Dark Campaign, inspired and created by Ogilvy (Dubai, United Arab…

Lays Commercial featuring Leo Messi

Lay’s (Frito Lay) is a famous company, specially known for its snacks, the potato chips. The people of the company…

Finding the meaning of Innovation. | ADandPR Lab

Upon watching three videos on internet (The art of innovation | Guy Kawasaki | TEDxBerkeley, Speed up Innovation with Design Thinking | Guido Stompff | TEDxVenlo, Our approach to innovation is dead wrong | Diana Kander | TEDxKC) about…

“From your First Flip, to your First Big Leap in Life”

Privilege Walk | Cosmote | #kalyteroskosmos

What is Privilege Walk?

What is innovation?

With these few words Oxford dictionary captures the meaning of this word. So yes, innovation is the process of creating…

Let’s define “innovation”

Innovation. A word that we hear more and more on a daily basis. While we were participating in the #StartUpLab of AdandPr lab of Panteion University, we were asked to discover and learn more about innovation. We live in the 21st century and it’s no doubt that this word has marked…

Pitsos Advertising Proposal

This semester, in the framework of Ad and PR lab: Public Relations — Creativity and Storytelling , co…